Top 10 Most Popular Social Media Platforms
Whether you admit it or not, the role of social media in our everyday life is very big. You can easily chat, share, post, and like through several social media channels. However, not all social media channels are equally used and popular. Currently, we are going to make a list of the top 10 Most Popular Social Media platforms in the world based on their popularity, active users, and attractive features. Let’s get started! It is important to mention that we didn’t mention chatting apps like Telegram and WhatsApp here.
1) Facebook – Meta
Facebook is undoubtedly a giant among all the social media platforms, with 2.9 billion registered users. Mark Zuckerberg founded it in 2004. He was a university student when he created this platform for the students of Harvard University so that they could share their photos and chat with each other. However, the YouTube platform gained immense popularity in the United States and became a worldwide sensation. Facebook is currently owned by Meta Platforms, Inc. Today, one of the most valuable platforms for people and businesses due to its marketing features.
2) YouTube
YouTube is one of the largest video-sharing platforms in the world, with 2.6 billion users worldwide. It has become a social media platform due to the immense number of users. Three ex-PayPal employees founded it in 2005. After gaining immense popularity within a year, Google bought the platform in 2006 for around 1.7 billion dollars. So, it is officially owned by Alphabet, Inc. There is no video-sharing platform as big as YouTube.
3) Instagram
The founders of Instagram are two students of Stanford University, Mike Krieger and Kevin Systrom. They designed the platform as a photo-sharing platform, but it is more than that. In its first year, the YouTube platform got 10 million users. After seeing the platform’s growing popularity, Facebook bought it in 2012 for around 1 billion US dollars. Since then, its popularity has been mounting day by day. A rough estimate shows Instagram has over 1.5 billion registered users worldwide.
4) WeChat
With over 1.13 billion active users worldwide, WeChat is the world’s fourth most popular social media platform. It was founded by Tencent, which is a tech giant in China. They are the owner of this social media platform. But, most of this app’s users (approx. 90 %) are from China. It is a magical app as you can share photos, and videos, pay electronically and play games. This super app is really engaging, and you can guess why it is so popular. One more thing, the app is not so popular outside of China due to the censorship and privacy issues from the Chinese government.
5) TikTok
TikTok is the new sensation in the universe of social media. The platform has grown immensely in such a quick span of time. ByteDance developed it in 2016.
ByteDance is a Beijing-based company in China. TikTok is a video-sharing platform with a whopping 1.0 billion active users worldwide. You can easily create short-form videos with thousands of amazing filters and features. From lip-syncing to spreading messages or any type of content, you can make it with TikTok. The developers of TikTok specifically made the platform for Chinese people, but it got worldwide popularity.
6) Kuaishou
Kuaishou is another video-sharing platform based on short-form content like TikTok. That’s why it is also called the “Original TikTok.” The app is a hit in the Chinese region but failed to impress people outside China. Currently, the platform has 580 million active users, but the majority of users are from China. It is not as famous as TikTok, but it is one of the world’s most popular social media platforms.
7) Sine Weibo
Sine Weibo is a micro-blogging social media platform. Its layout and style are very similar to Twitter, also known as the “Chinese Twitter.” It is only active in Chinese regions and has gathered 570 million active users. The fun fact is that Sine Weibo has more active users than Twitter. It was founded by Pan Weibo, an American-born Taiwanese-American entrepreneur, rapper, and actor. It was introduced in 2009 and is now owned by the Chinese Sina Corporation.
8) Snapchat
These days, Snapchat is getting the attention of users from all over the world. It is an instant messaging app as well as pictures and videos sharing platform. That’s why it is regarded as a social media platform. Snapchat has 560 million active users right now. It was launched in 2011 and is still going strong. Most of its features are copied by different social media platforms like Instagram. Snapchat is undoubtedly one of the world’s most engaging social media platforms.
9) Pinterest
With over 450 million registered accounts, Pinterest is another social media star. It was founded in 2009 and is owned by Pinterest, Inc. There are some drawbacks in its system, but it is really popular among users. The platform is all about the pictorial factor. The platform entirely focuses on social media’s images and video sharing factors.
10) Twitter
This platform was founded in 2006; Twitter is one of the largest social media platforms in the world. This micro-blogging platform allows users to share videos, images, and short messages conveniently. Twitter has around 440 million active users right now. Many renowned celebrities, world leaders, and politicians love to use this platform. It makes the Twitter platform highly prestigious and notable.
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