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Samsung SWOT Analysis
BusinessManagementMarketingSWOT & PESTLE 

SWOT Analysis of Samsung – The 2nd Largest Tech Company Globally

by Shamsul

SWOT Analysis of Samsung – The 2nd Largest Tech Company Globally

SWOT Analysis of Samsung






Introduction:





Samsung is the 2nd largest tech company globally, and it produces intelligent electronic devices. Samsung Electronics Co., Ltd is a prominent South Korean multinational company. It is famous for its innovative and evolutionary progress in the digital sector and is a renowned global brand in consumer electronics. It is also known for producing various equipment, including semiconductors, telecommunications, home appliances, and electronics. This universally acclaimed brand is a pioneer in the smartphones section. Currently, it is the biggest manufacturer of smartphones, tablets, and other tech products. It has fully functional branches in more than 70 countries, and they sell hundreds of products to different regions and countries. Let’s review on SWOT Analysis of Samsung.














Company: Samsung (Korean: 삼성)





Founded: March 1, 1938, in Daegu, Japanese Korea





Headquarter: 40th floor Samsung Electronics Building, 11, Seocho-daero 74-gil, Seocho District, Seoul, South Korea





Key People: Lee Jae-yong (Chairman)





Products: textile • aerospace industry • electronics • home appliance • semiconductor • information technology • smartphone • manufacturing • electronic system





Area Served: Worldwide





No. of Employees: 267,937 (Dec 2020)











Global Annual Revenue: around 237 trillion KRW (approximately 200 billion U.S. dollars) (2020)





Net Profit: around 26 trillion South Korean won, or 22.37 billion U.S. dollars. (2020)



















Lee Byung-Chul is the founder of Samsung, who founded this company in 1938. It initially started its business as a trading company, but in the late 60s, it evolved as a leading electronics manufacturer. Let’s highlight Samsung’s strengths, weaknesses, opportunities, and threats.














Strengths of Samsung – SWOT Analysis of Samsung





Leading the Smart Phone Industry:





After reading the introduction, it is evident that Samsung has led the smartphone industry for years. The brand has maintained a No.1 spot internationally in 2020 with more than 18.5 percent market share. In comparison to Samsung, Apple was at 13.7 market share.





R&D:





The foundation of a successful business depends on its research and development. The strength or success behind the company is its intense research and innovative product. Samsung has invested heavily in this sector. As a result, they gained maximum benefit in sales, carrying number ONE position and a strong product portfolio. That’s why they have a significant edge over competitors. Moreover, they have everything from smartphones to tablets, cameras, camcorders, PCs, memory cards, and TVs. According to Samsung, they have 34 fully operational research and development centers globally.





A Successful Brand:





Due to its highest sales, innovative product portfolio, and credibility, they have received various international awards. It has been winning the Consumer Electronics Show (CES) award for 14 years. They have won over 400 awards within fourteen years, including 7 IDEA (International Design Excellence Awards) awards.














Read More: PEST ANALYSIS OF SAMSUNG | SAMSUNG PEST ANALYSIS










Eco-friendly Innovations:





Samsung is also known for its eco-friendly innovations and advancements. Indeed, it is a big strength of Samsung as the number of eco-conscious people increases daily. Samsung was ranked at 9th place in the list of Tech companies for the EPA’s 2016 awards. It is a considerable achievement for the company and gives a competitive edge over competitors. These things attract consumers automatically and strengthen the business of Samsung.











Strong Position in the Asian Region:





In Asian markets, Samsung has a significant influence. Samsung has a stronghold from India to Pakistan, China, and other big Asian countries. These countries have a growing economy which creates a good impact on sales of Samsung. Moreover, the company uses an incentive strategy to retain its hold in several markets.














Weaknesses of Samsung – SWOT Analysis of Samsung





Dependence on the US Market:





According to a report, both Samsung and Apple sold more than 70 percent of their products in the US markets. While Samsung is trying to target Asian markets by expanding its operations and diversifying its product portfolio. A major portion of its revenue is generated from the US market. These days, the American market is unpredictable for several reasons, such as economic recession, aftereffects of Corona-19 and political instability. Due to this reason, Samsung’s market share or revenue is in jeopardy in the USA and other countries. Naturally, this might affect the operational resources of Samsung. So, Samsung must expand its operations in Asian markets to gain the company’s financial stability. Overdependence on the US market is such a significant weakness of Samsung.





A Decline in Sales:





Since 2017, Samsung has been facing a reduction in smartphone sales. They are also experiencing this issue in China because of the price sensitivity. This thing goes the same in Indian markets. Samsung needs to focus on other Asian countries to shift focus. This kind of weakness can bring failures for the company.





Failure of Product:





A faulty product is enough to erode the trust and confidence of customers. Samsung has introduced many defective smartphones to the market, such as Galaxy A20e that carries exploding faults. Moreover, the fault in folding smartphones is another weakness.














Read More: LEARN MARKETING STRATEGY AND SUPERB MARKETING MIX (4PS) OF HUAWEI





Reliance on Low-end Smartphone Users:





The primary consumers of Samsung are low-end users. Hence, they have considerable strength for the substantial revenue of Samsung. Recent events like economic instability, COVID-19, lockdown, and increased prices of products are affecting the buying power of low-end users. Thus, Samsung sold 19.1 percent of smartphones in 2019 and this ratio went down to 18.5 percent in 2020.





Heredity Influence:





From its start, Samsung has been under the influence of a family for three generations. It is a good thing in other ways, but it sometimes creates problems. Heredity influence brings a lack of innovative ideas and stagnates growth. After so many scandals, the family decided to end dynastic succession and thanks to Jay Lee for this initiative.





Scandals:





In the mid of 2015, the company’s repo was tainted by several bribery charges. The president of Samsung tried to bribe the government of South Korea, and it took place to facilitate a merger. Specifically, These things had damaged the company’s name worldwide.














Opportunities for Samsung – SWOT Analysis of Samsung





Triple Protection Proposition:





For example, the company is trying to unveil its latest air conditioning product known as Triple Protection Proposition. It unites impeccable construction and cutting-edge technology, and certainly, it helps the company to retain its customer base.











HR Administration:





By investing in its HR management, Samsung can achieve amazing transformational accomplishments. Ccertainly, it would be great for its products’ sales and help attain competitive leverage over competitors.  Consequantly, they can hire professional and skilled workers, which will help enhance Samsung’s reputation. It also increases the productivity and performance of the company.





Acquisitions and Modifications:





It will be a big mistake for Samsung if it limits its presence to one region. Thus, it may bring so many risks and failures for the company. Despite this, they have an excellent chance to make new acquisitions and mergers to diversify their reach and product portfolio. Furthermore, they can target Asian markets with European markets to increase their reach. It will help to diversify its consumer base. However, it is only possible with successful acquisitions and continuous innovation. With the help of this thing, they can earn impressive revenues and enhance their financial standing in the market.





Produce Innovative Products:





The smartphone industry is competitive; therefore, the only way to get a competitive edge is by introducing innovative products. They can enhance their foldable phone technology to gain users’ interest, and they can set the trend with their amazing offerings.





5G Technology:





By exploiting 5G technology, Samsung can gain a competitive edge. Samsung is already working on this thing and planning to introduce 5G as well as 6G technology in some regions. In this way, they can make headlines with the help of this technology.














Read More: SWOT ANALYSIS OF BEST BUY





Threats to Samsung – SWOT Analysis of Samsung





Lawsuits:





Samsung has faced several lawsuits over its patent infringement controversies. One was Apple filed a lawsuit against Samsung, and the battle continued for more than seven years and resulted in the settlement. The company paid 1.049 billion dollars in terms of damages on the court’s instruction. Thus, it damaged the company’s image, revenue, and sales.





Rising Competition:





Competition from rivals in particular sectors such as smartphones, computing industries, and electronics is growing on a daily basis. It is hard for tech companies to manage their position in the market. There is no lack of competitors in the smartphone industry. From Apple to Huawei, Xiaomi, and so on, everyone is giving tough competition to Samsung in different regions in terms of sales and reach. These companies can damage Samsung’s revenue system and reputation globally, and they are a big threat to the company.





Strict Laws and Regulations:





As the whole world is becoming more digital and globalized; however, strict regulations from the government authorities can affect the sales and working of tech companies like Samsung. It is hard to follow the rules and regulations of each country to cause hindrance in the operation of Samsung. If Samsung does not follow these laws, they can face a ban or complete shutdown that they can afford in this situation.





Economic Ups and Downs:





The recent unpredictable events have created threats for companies working globally. The decline in the sales of smartphones due to increasing prices and recession is affecting the company badly. Moreover, Many companies are using refurbishing and recycling methods to generate smartphone bodies. The economic ups and down is creating a harmful impact on the performance and sales of Samsung.





Counterfeiting:





The increasing counterfeiting of Samsung products is a significant threat for the company. According to a report, more than 35 percent of counterfeit Samsung phones are circulating in the market, and this ratio is enormous. Samsung should fight against these counterfeit products to retain its value and consumer base.











Court Cases:





Several controversies, lawsuits, and scandals have affected the image and reputation of Samsung. Jay Lee, who was Samsung’s heir, has been sent to jail due to bribery allegations. Moreover, the stock-price manipulation and dogging in other audits are one of the biggest threats for the company.



















Conclusion – SWOT Analysis of Samsung





This SWOT analysis of Samsung shows that it is still a leading name in the global market. It is a prominent name in the smartphone and chip-making industry. Therefore, It is generating respectable revenue every year and gaining an edge through a progressive approach. They just need to focus on markets other than the USA for their survival. Asian markets can offer too much stability to Samsung in revenue. Hence, they can target customers demographically to attain more recognition.




























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BusinessManagementMarketing

		
		
Project Management: The 5 Phases of the Life Cycle

				

			by Shamsul
					

					


	

		

			

									











Project Management: The 5 Phases of the Life Cycle, And the Fundamentals to Know






































Companies that base their project management on good practices lose 21 times less money than their counterparts who have no credentials in project management (PMI, 2018)





The constantly changing context in which we live requires the assessment of opportunities and the implementation of strategic choices.





The ideas, the result of these strategic decisions have value when you break them down into projects. Each project consists – according to the PMI – of a temporary activity with a start and end date.





Concretely, project management is an operating mode adopted more and more by companies in order to guarantee the achievement of their strategic objectives.





We, therefore, dedicate this theme to clarifying its operational mode, while explaining all its processes, methods, tools, professionals, and many other essentialities.














Fundamentals Project Management (5 Phases)





1: Initialization





2: Planning











3: Execution





4: Control and Monitoring





5: Closure














What is Project Management?














Project management is above all a lot of “common sense” supported by the application of niche knowledge, skills, latest tools, and techniques to the activities of a project.





The objective is to achieve the set objectives and achieve the expected benefit while creating value.





Project management is carried out by applying and integrating, as appropriate, the processes identified for the project.





It enables organizations to run projects efficiently.





To summarize, we can say that project management is represented by the project golden triangle, namely: Time – Quality – Cost.














The Golden Triangle of the Project














Indeed, the whole point is to manage and maintain the balance between the three decisive factors for the success of a project.














The Role of Project Management














The main role of project management is to lead a project in compliance with the triple constraint: cost, quality, deadlines.











The objective is that the project achieves its purpose which is nothing other than the creation of value. This you can achieve by moving the organization from a current state to a desired future state.














The Life Cycle of a Project














A project generally comprises five phases: from project start-up or initialization of the project, until its closure.





Each phase is made up of a number of tasks that contribute to the achievement of a common project objective.





The goal is to create value, which transitions a project from a current state to a desired future state.














How Do These Stages Of Project Management Work?














Here are the 5 phases of the project life cycle:














Initialization:














This phase marks the start of any project and its objective is to find out the outline of the project in general terms. It generally begins with a related business case and ends with a project charter.














Planning:














This phase is the key for successful project management and emphases setting a roadmap for the group and ensuring that everyone will follow. It usually commences with setting goals and the scope of the project and ends with developing a project plan.














Execution:














After starting and planning the project, it is necessary to set up an execution plan adapted to the challenges of the project. This implementation plan must clearly represent the project description as well as its execution methods.





At the end of this phase, deliverables are submitted to participants as well as to stakeholders.























Control and Monitoring:














This is a phase parallel to the execution phase, where you can watch the progress and performance of the project.  while ensuring compliance with the project management plan.





Key performance indicators (KPIs) are determined and used to monitor the project and ensure its proper direction.




















Closure:














Completion of deliverables is certainly an important part of a successful project.





However, one should not neglect the closing phase which includes many tasks such as: drawing up the project report, project evaluation, compilation of lessons learned, and closing of accounts and contracts.





Each phase of the life cycle of a project is enclosed by the production of one or more deliverables, such as the opportunity study, the project charter, or even the project report.





Also, each phase is characterized by the use of a certain number of tools, project management software, as well as various techniques, for example:














SWOT analysis





The Gantt chart





The critical path





The risk matrix





And many others





These tools and methods of project management are no longer the preserve of experts. Anyone interested in project management or becoming a project manager can more easily access intuitive, out-of-the-box tools.




















Conclusion














The success of your project will depend not only on your ability to manage project tools. Above all to effectively manage project activities while respecting the quality, cost, and deadlines.





In short, effective project management includes both the strategic aspect, the technical aspect, and the human aspect. The latter is a key success factor that Management often overlooks or manages poorly by organizations.





After all, a project manager is a human resource who interacts with the participants and stakeholders of the project on a daily basis. He, therefore, strives to develop good relationships inside and outside his organization.





Find out more by browsing our Posts




























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							Pass the SWOT Analysis						
									

			
			
	

					
BusinessManagementMarketingSWOT & PESTLE 

		
		
Pass the SWOT Analysis: Example of Project Management

				

			by Shamsul
					

					


	

		

			

									











 Pass the SWOT Analysis: Example of Project Management















You’ve just been given a new project “from scratch” and you are wondering how to go about getting started. Do not panic! Here are all the tips to get things straight and get your project off to a good start. You will discover how to pass the SWOT analysis (Strengths-Weaknesses – Opportunities- Threats), and how to apply this matrix to the initial crucial phase of project management.





Project Management Kit





Summary





1- The essential crucial phase





2- What is SWOT Analysis?





3- Fields of application of SWOT Analysis





4- Example: Applying the SWOT analysis to project management





 





The Essential Crucial Phase





My daughter, who left for Shanghai in China, told me about the Chinese method of project management, she explained to me that the Chinese spend a lot of time analyzing, thinking, studying, and lot. less time to complete.





The reflection phase is indeed long and the action phase very fast. It’s a flat curve that takes off sharply.





Here, many managers and project leaders ignore the preliminary reflection phase and this is one of the causes of project failure.





So, even if it may seem overwhelming or a slowing down factor, know that it is not a waste of time to reflect on your strengths, budget, to plan your project before you start it.





What is SWOT Analysis?





Do you know the SWOT matrix (Strengths | Weaknesses | Opportunities | Threats?





A SWOT analysis is a structured reflection and assessment tool used to identify internal factors: your strengths and weaknesses, along with external factors: your opportunities and threats.





Internal factors of SWOT analysis











The SWOT matrix is ​​concerned with two types of factors:





Strength





Weaknesses





External factors of the SWOT analysis





Opportunities





Threats





Fields of Application of SWOT Analysis





Originally, SWOT analysis was a tool for business strategy. You can then use it before you start a business, to assess and grow your current business or before launching a new product, or to improve a system or process.





I applied for the first time a few months spent in Geneva, Switzerland. Where we analyzed a new business being created according to the SWOT matrix. And present the strengths and weaknesses of the business on the one hand and the opportunities and threats of the markets in which this company operates.





However, you can use SWOT analysis in all situations that require decision-making.





In addition to the strategic positioning and evolution of a business, you can use it to develop a communication or marketing strategy, or on a personal level to progress or change careers and improve your financial health.





SWOT Analysis can also be used in project management.





Example: Applying the SWOT analysis to project management.





The SWOT model can be very well adapted to the management of your project in its upstream phase.





For this, it is necessary to determine:





The internal strengths you have to succeed in this project in terms of internal resources, budget, and material, what are the weaknesses in terms of shortage of resources, budget, and material.





External opportunities that arise (a favorable legislative environment, appropriate subsidies, a new partnership, etc.) and external threats (a competitor more advanced in the launch of the service which is taking market share, unfavorable legislative environment, etc.)





Think about how to turn weaknesses into strengths and threats into opportunities as much as possible.











This can, for example, involves adequate communication of the future benefits of this project to those initially hostile.





Preparation of the SWOT Analysis





To succeed in the SWOT analysis, start by asking yourself the objective (s) to be achieved:





What are the products and/or services that will be implemented by my project?





Who will be the Customers/users of these products and/or services and how will they be used?





The questions to ask by yourself now are:





Which segment of people will use my project?





What need (s) will it meet?





Who will use my project?





One of the essential strengths is your motivation.





It is important to question the ethics of the project on which we are about to manage.





Learn More about Project Management





Are we in agreement with ourselves?





No need to accept every project if the goals are not consistent with our personal ethics because we are not going to be motivated to manage it.





In the event that the project stems from an idea we originated from, the problem of initial motivation does not arise.





In particular, for the business creator, he is generally in accordance with his own choices and therefore initiator, an engine of his own projects, and a motivating force.





A Prerequisite: Feasibility of the Project:





Let’s say that we approve the objectives of the project and that therefore the initial motivation is there. You still have to keep your feet on the ground, think about the feasibility of the project.





Do I have the skills or the possibility of surrounding myself with skills to complete this project, will I have enough budget or the possibility of obtaining it, and is this challenge within my reach?











Once these doubts arose, let’s get to the heart of the matter.





SWOT Opportunities and Threats





How to achieve the objective (s) of my project?





What are the opportunities and threats of my project?





Who will be the stakeholders favorable and unfavorable to my project?





How to circumvent the threats?










More information on stakeholder management strategies for a project:





We enter the part of the opportunities and threats or even external factors that will influence your project.





Think about human opportunities. Think about the people who can come into play without working directly on your project, they are stakeholders in your project.





These are the living opportunities for the success of your project. These actors can be, for example, department managers because you are going to call on a few people from their team part-time;





They can be the future sponsors of the project even if of course you will owe them accounts by telling them about the progress and monitoring of the project, etc…





Think about legislative opportunities. Your project may be part of a specific process, such as innovation, such as environmental protection, and which entitles you to grants.





Inquire!





Identify all the people who could benefit from your project and benefit from it.





These people can become allies, contributors to the success of your project.





Likewise, identify your project’s threats, or risks. Think in particular of all the people initially hostile to your project and work as much as possible to present to these people the benefits for them of this project in the long term.





If the threat to your project is a lack of money, it could hamper the launch of your project.





If you can’t get a bank loan or a grant, consider checking out Crowdfunding sites such as Kickstarter provided your project falls within the scope of fundable projects.





These sites offer the possibility of finding funding from individuals who support your project.











You can end up with a SWOT matrix:





Now you have all the elements for a successful SWOT analysis.





And have you taken the time before getting on the execution of your project, to think about the objectives of your project, to analyze the strengths and weaknesses at the start? Have you identified the opportunities, who will be your allies for the success of your project, and the blocking factors?















Leave your comment, let us know your feedback…















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							Green Logistics						
									

			
			
	

					
BusinessHealthManagementMarketing

		
		
Impact of Green Supply Chain on Performance

				

			by Shamsul
					

					


	

		

			

									






Impact of Green Supply Chain on Organizational Performance















Introduction





Environmental issues and Green Supply Chain are now the main focus of all economic, political, social, and entrepreneurial debates (Arvis et al., 2010). The result of this was that environment, which was in the previous decade, not a major priority of industries and businesses have now until recently, has gained a great deal of momentum with respect to strategic planning and interest and which will also revolutionize both industrial as well as logistics systems (Yeung, 2008). 





Almost all companies, especially during this period of major economic difficulties, are constantly waging war against all sources of waste and favoring all sources of cost optimization in a continuous improvement process. This is how “green” logistics attempts to reach the topmost levels of corporate management (Sydor, 2006). 





This state of affairs has the requirement to integrate a more competitive and sustained integration of actions that focus on protecting the environment at all levels of Corporate Management (Operational, Tactical and Strategic). The result of this is that the Supply Chain Management, which is the “spinal cord” of every business and industry as well as of the logistical service providers, will serve to be a major source of improvement and optimization opportunities. It works to protect the environment and achieve overall performance (economic, social, and environmental) and sustainability (Arvis et al., 2010). 





Handling the issue of sustainable and green logistics within businesses and amongst logistics service providers is not that easy. This report attempts to present the role of green logistics over organizational performance, to present a typical approach for its implementation through a restructuring of the supply chain from upstream to Integrating environmental and societal requirements. 





Supply chain management and organizational performance





Does there exist a link between good supply chain management practices and the productivity levels of businesses? The answer to this question relates to the results of different empirical research (Beaulieu and Roy, 2009). From this analysis, it was seen that: 











Environmental friendly logistics and delivery practices surely have a deep and positive impact on the operational performance of businesses (the speed of delivery, flexibility, responsiveness as well as the delivery capacity) also over their commercial performance (the average growth on the part of the market, average sales volume growth, average sales growth with respect to dollars). The results were derived from research in the US manufacturing sector. Here, they collected samples from 142 participants from those organizations that hire employees above the ratio of 500 (Ilgin and Gupta, 2010). 





The use of effective logistical practices (outsourcing, integration, and customer service), as well as the placement of logistics skills (services and quality, distribution and operations as well as design efficiency), might impose a positive effect on the organizational performance of companies, specifically with respect to their competitiveness level. The survey was carried out amongst more than 100 manufacturing companies operating in Taiwan and the US (Chow et al., 2008). 





The implementation of quality control practices with that of the suppliers helps to solidify their participation and collaboration, which translates into improved organizational performance. The results are obtained from a survey of about 103 businesses operating in Taiwan and Hong Kong (Lambert and Cooper, 2000)





Finally, strategic logistics management, supported by quality improvement initiatives, positively links service performance. The indicators are (speed and reliability, cycle time, stock rotation) and operational efficiency (operating costs), which translates into increased customer satisfaction along with improved business performance (sales volume, market share, and profitability). This data is obtained from 225 research respondents located in Hong Kong, but 75% of these respondents have their headquarters in Japan, the United States, Netherlands, along with others (Walker et al.,, 2008). In general, effective practices should result in improved organizational performance. Moreover, these best and effective practices need to be linked with a particular context. Their study should be carried out from a holistic perspective (Sheriff et al. 2012), which tends to confirm the impact of the deployment of best practices on the performance of the company.





From these studies, it can be concluded that effective logistics practices do have a very positive impact on the business’s operational performance. Nevertheless, the influence over the financial standing of any business might rather be indirect. There are some studies that determine a direct link. Among these is the survey by Ballou (2001) in which 636 companies are in the top 3,000 global companies.





The same study discloses that almost 90% of the research respondents have considered supply chain management to be a crucial dimension towards the performance of an organization. In addition to this, experts also present the fact that there is a strong connection between the financial performance of a company and supply chain management. Other investigations show that firms with more established logistics practices tend to be 40% more lucrative in comparison to manufacturing concerns that lack such advanced logistics practices (Beaulieu and Roy, 2009). 





Alongside this, apart from the positive impact on companies’ financial and operational performance, it is increasingly recognized that supply chain management is also an important source of attaining competitive advantage for the organization that surpasses within their activities. As examples, we can cite world-famous companies such as Dell, Wal-Mart, and the clothing brand Zara, whose success is primarily based upon forward-thinking logistics strategy. Additionally, companies like L’Oréal, Groupe Dynamite, and Uni-Select also stand out by adopting innovative logistics practices in their respective markets.











Aims and objectives





The report aims to determine the effect of the green supply chain on business performance.





In order to achieve this aim, the following objectives are 





  • Explain the literature review over green logistics; 
  • Present the state of play of green logistics in different industries; 
  • Propose an approach for the implementation of green logistics among manufacturers and logistics providers 
  • Present successful experiences of green logistics 





Research questions





The research will attempt to answer the following research question:





Q.1 What is the impact of the green supply chain on organizational performance?





Q.2 What are the practices which can be learned from theories in the actual implementation of the green supply chain?





Q.3 What is the impact of laws and regulations on the implementation of the green supply chain?





Research problem





Green supply chain management has received a great deal of interest from researchers and industry over the past decade due to pressure from various stakeholders to adopt a commitment to -visible sustainable development. The scope of the green supply chain covers the entire life cycle of a particular product, straight from the abstraction of the raw materials to its end-of-life processing. This implies that the companies committed to it must now review their business strategies to find a better compromise between traditional economic objectives and environmental objectives (Chow et al., 2008).





In addition, the design of the logistics network is a crucial factor in the success and management of the supply chain. In fact, some experts argue that the majority of the costs and environmental impacts of the supply chain can be reduced during the physical structure of the logistics network (Aronsson and Brodin, 2006; Watson et al., 2013; Green et al.,2008) Although the field of closed-loop supply chain design is increasingly attracting the attention of researchers due to the economic and environmental benefits that such a network can offer, most of the work assumes that improving the environmental performance of the supply chain implies a direct improvement in economic gain. However, in practice, this assumption is only valid when the constraints of recovering value in the reverse supply chain are removed (Neto et al., 2010)











Methodology 





As part of our methodological approach, and through the observation of phenomena, we will try to synthesize the work done on the subject studied to present the phenomena in the business context and then propose the approaches likely to remedy the problem. For the implementation of the methodological approach, we will base ourselves on: 





  • The collection of data from several studies made on the phenomenon in question (green and sustainable logistics) 
  • Documentary analysis (books, articles, conferences, conferences, reports) 
  • Proposition of a conceptual model for the implementation of green logistics among industrialists and logistics providers





Research limitations





The study excluded certain aspects of organizational culture and the interaction between suppliers/major customers within the supply chain.





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References





  1. Aronsson, H., &Brodin, M.H.(2006). The environmental impact of changing logistics structures. The International Journal of Logistics Management, 17(3), 394-415
  2. Arvis, J.-F., M. A. Mustra, J. Panzer, L. Ojala, and T. Naula (2010), “Connecting to compete 2007: trade logistics in the global economy”,Washington, DC: World Bank.
  3. Ballou, R.H. (2001). Unresolved issues in supply chain network design. Information Systems Frontiers,3(4), 417-426





4.     Beaulieu, M. and J. Roy (2009), “Optimization of the logistics chain and business productivity”, Center on Productivity and Prosperity, HEC Montréal, September 2009.





  • Chow, W. S., C. N. Madu, C. H. Kuei, M. H. Lu, C. Lin, H. Tseng (2008), “Supply Chain Management in the US and Taiwan: An Empirical Study”, Omega, vol. 36, n° 5, p. 665-679.
  • Green, K. W., D. Whitten, R.A. Imman (2008), “The Impact of Logistics Performance onOrganizational Performance in a Supply Chain Context”, Supply Chain Management: An International Journal, vol. 13, n° 4, p. 317-327.
  • Ilgin, M.A., & Gupta, S.M. (2010). Environmentally conscious manufacturing and product recovery (ECMPRO): Areview of the state of the art. Journal of Environmental Management, 91(3), 563-591.
  • Lambert,D.M.,& Cooper,M.C. (2000).Issues in supply chain management.Industrial Marketing Management, 29(1), 65-83
  • Neto, J.Q.F., Walther, G., Bloemhof, J., Van Nunen, J.A.E.E., & Spengler, T. (2010). From closed-loop to sustainable supply chains:The WEEE case. International Journal of Production Research,48(15), 4463-4481.
  • Sheriff, K.M.M., Gunasekaran, A., & Nachiappan, S. (2012). Strategic perspective. International Journal of Logistics Systems and Management, 12(2), 171-194.
  • Sydor, A., (2006), “Global Value Chains and Emerging Markets”, Global Supply Chains Conference, Industry Canada, Ottawa, February 15-16.
  • Walker,H., Di Sisto,L., & McBain,D.(2008). Drivers and barriers to environmental supply chain management practices:Lessons from the public and private sectors. Journal of Purchasing and Supply Management, 14(1), 69-85.
  • Yeung, A. C. L. (2008) “Strategic Supply Management, Quality Initiatives, and Organizational Performance”, Journal of Operations Management, vol. 26, n° 4, p. 490-502.


												

		


					

									

													
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							MBA Degree						
									

			
			
	

					
BusinessManagementMarketingPersonal GrowthTrending

		
		
How Can an MBA Degree Enhance Your Career?

				

			by Shamsul
					

					


	

		

			

									

How can an MBA Degree Enhance Your Career?










Being a successful person in business, you have to show and utilize your best skills. With the proper education, guidance, and ambition, you can succeed in any industry. You can tackle any challenge or achieve any goal with your skills. For this purpose, you need to get a degree in business because it is the first step towards the corporate entry. It would be beneficial if you got at least a Master’s degree in business to become a successful businessman. An MBA degree can enhance your career prospect, and you can go upward quickly. If you are planning to improve your business qualification, you can get an online MBA degree. Before getting admission, it is necessary to find out the advantages of this degree. How can it shape your career? The rest of the article contains valuable data about this factor.





Assurance of Promotion wirh MBA Degree:





You can achieve your ambition with education when it comes to shaping your future career. According to experts, adding an MBA degree to your resume makes it competitive and edgy. The main benefit of this degree is that you will get preference at the time of promotion if you have an MBA degree among candidates. Lack of education is the big hurdle in your success, and an MBA degree can quickly eliminate this obstacle. At the time of management changes, your peers will give you preference only due to this degree.





Moreover, getting a master’s degree in business will increase your knowledge and polish your skills. Consequently, you can gain a competitive edge over competitors, and it will tell you leadership skills and managing problems in a smooth way. You can easily make a positive impact at the start of your business career with this opportunity. According to a report, a candidate with an MBA degree gets more chances in management companies and businesses.





Unveiled Earning Opportunities:





After graduation, you are ready to take important management responsibility, and it is only with the help of an MBA degree. You are capable of higher posts and roles, which means you are ready to take significant responsibilities. It means you will likely get more earning chances, and you will get more earning opportunities compared to any simple graduate. In short, earning possibilities are endless if your education and job profile is strong. According to a survey, an MBA graduate can earn more than $300,000/year.











Enhance your Credibility:





Reaching a higher post from a lower post can be challenging without the proper credibility and qualification. After earning your MBA, your recruiters will analyze you as an ambitious and disciplined person. At the same time, the necessary skill will take you from one level to another effortlessly. So, an MBA degree can boost your reliability, integrity, and credibility. You will be an expert in people’s eyes, and you will get preference at the time of promotion. Higher management posts will attract you when you gain the necessary skills and qualifications.





MBA Degree Magnify Your Circle:





In order to open up a bundle of opportunities in the corporate world for yourself, you should select an online MBA degree. It helps to expand your circle both professionally and personally. You can learn so many beneficial skills from people around the world with an online course. Working with experts, students, and professors will help you a lot. You can understand different business cultures, backgrounds, and connections. These factors will help you, and you can retain your competitiveness. So, you can get an excellent opportunity to diversify your professional network.





Travel Prospect:





Working with big companies and professionals provides you an excellent travel opportunity. You can learn so many things from different cultures and people which results beneficial for your job experience and culture. You will have the prospect of participating in business meetings, international conferences, meetings, and seminars. This kind of travel will prove helpful for your knowledge and resume. You can learn plenty of management and business tactics when you travel with your company’s experts. It offers a deep understanding of corporate culture and business environment. You will also learn customer relations and dealing skills. If you want to serve in any upper management, only an MBA degree can help you achieve your goal. It increases your education profile, knowledge, and credibility. You can easily open doors of higher salary and exposure for yourself. As a result, it boosts your worth in the relative sector.
















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							Marketing of Loreal						
									

			
			
	

					
BusinessManagementMarketing

		
		
A Complete Case Study of L’Oreal Marketing

				

			by Shamsul
					

					


	

		

			

									

A Complete Case Study of L’Oreal Marketing





This article is about the case study of L’Oreal Marketing, which is a leading cosmetics brand. It is a valuable case study for students and new marketers who want to understand the business strategy of big companies like L’Oreal. Let’s discuss some important factors of this L’Oreal’s marketing case study.





Segmentation Case Study – L’Oreal Marketing





About L’Oreal: When it comes to luxury cosmetics brands, L’Oreal always comes first. L’Oreal focuses on high-quality cosmetics products, and its principal portfolios are skincare, haircare, hair color, sun protection, self-tanning, perfumes, and makeup products. They also target men’s grooming and offer a wide variety of products. Its products provide promising results, and it has evolved itself as a household brand. It was originated in France in 1909, and now it is operating in over 130 countries. It is headquartered in Clichy, France, and is one of the world’s renowned and largest beauty brands right now.





Digital Marketing Strategy:





L’Oreal ranks among top beauty brands in terms of global reach, sales, and product portfolio. It is because of their effective advertising on the digital platform. They hire famous beauty experts and models to advertise their products. In India, Sonam Kapoor and Aishwarya Rai are the most prominent brand ambassadors of L’Oreal Marketing. They also run their ads on television, hoardings, neon signs, radio, and fashion magazines. Provide sample products to famous saloons and beauty editors, which is an excellent promotional tactic. 





They also offer special discounts on their entire products on special days and events. Also doing L’Oreal Marketing on the internet to increase their fan-following. According to digital marketing experts, L’Oreal can promote its products by telling consumers the ingredients used in the product. It can attract millions of customers effectively. They can also provide skincare, haircare, and grooming tips on their website. They can use beauty blogs and influencers to increase beauty awareness.





L’Oreal Marketing Social Media Strategy





Neutrogena Men and Nivea Men are the two biggest competitors of L’Oreal Men. These companies fully cater to the skincare needs of men. Both brands have a similar range of men’s products, such as moisturizers, cleansers, masks, and face washes. When it comes to  L’Oreal marketing on social media, L’Oreal has the highest number of followers on Facebook, and they can connect to a large audience in a go with the help of the Facebook page.











Moreover, they also have a strong presence on other social platforms like YouTube, Instagram, and more. L’Oreal posts so many videos on digital and social media that aren’t engaging. Its Instagram following is not quite effective and it is a bad aspect, especially in this digital era. They should boost their online and social presence to increase their customer base. They can raise their sales and reach with this simple tactic. Social media features like video content, stories, live streams, and posts could be helpful in this matter. They can share skincare and hair care tips and hacks. They can create a strong base of loyal customers with social media marketing.





Target Audience and Customer Survey:





Many customers consider L’Oreal because it is a top brand in the cosmetics sector. It is identified as the most luxurious cosmetics brand because it only targets the upper-middle class. This l’Oreal marketing strategy gives a competitive advantage over competitors, but it is not so beneficial for the profitability of L’Oreal. It fulfills their personal needs and meets their requirements. So, we can say that most people are aware of L’Oreal Men, and they are loyal consumers of this brand. Despite all the positive points of L’Oreal, its product portfolio is quite limited, and they need to upgrade its portfolio in order to target other users. Most of its products come in large-size packaging, so they should focus on pocket-friendly or travel-friendly packaging. They need to diversify their product range if they want to take the lead in the cosmetics market.





Campaign:





L’Oreal marketing follows different campaign strategies like paid ads, offline campaigns, influencer marketing, and online campaign. They are focusing on emerging actors that can endorse their products. It is a great tactic to target a large audience in a simple way. They use different engaging taglines and slogans to attract consumers. They can do this with an active social media presence on Facebook, Instagram, and Twitter. There are possibilities that they use specific keywords and bumper ads to increase skincare and hair care awareness.





Media and Re-marketing Strategy:





L’Oreal does not hold any e-commerce store, and they sell their products through third-party websites. L’Oreal must develop a more potent re-marketing strategy through different marketing norms like SMS, email, social media, digital media, and more. Similarly, YouTube and Instagram are the two biggest platforms for this purpose. The company can run its advertisements on these platforms to target customers and gaining reach. It can be done on a limited budget, and it provides plenty of benefits. These things can help a lot L’Oreal in so many ways.











L’Oreal Marketing Offline Promotion:





Through giveaways and contests, they can award various gifts to winners. It is called an offline campaign, and it is engaging and tempting. They can provide their beauty products and free skincare check-up as a gift to winners. Keep contests easy and simple but attractive and engaging. There are so many ways of the offline campaign, like contestants can upload their selfies or tweet about their products. They can also answer simple questions to win prizes. The hashtag campaign is another valuable method of offline campaign. It excites consumers to buy your products, and they will also tell other people about these contests and gifts.





Conclusion:





This digital case study of L’Oreal Marketing provides students broad-spectrum information about L’Oreal Men, its products, and its working. It also shows how they can utilize the power of social media in their favor. This article is a mixture of digital and social media marketing, and it is an everyday thing that any company uses to engage customers and creating a powerful consumer base. The social media circle is really vast and engaging. In this tech-savvy era, it is a powerful tool to recognize your brand or company on international and domestic levels. L’Oreal marketing is the best example of the use of digital and social media marketing.
















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							Functions of Management						
									

			
			
	

					
BusinessManagementMarketingPersonal Growth

		
		
What are the Four Functions of Management?

				

			by Shamsul
					

					


	

		

			

									
 


What are the Four Functions of Management?


Planning | Organizing | Leading | Controlling


Words = 887


Characters = 5705


Sentences = 35


Paragraphs = 73


Reading Level = College Graduate


Reading Time = 3 mins 14 sec


Speaking Time = 4 mins 56 sec




What is Management?


It is the process of reaching organizational goals by working through people and other resources efficiently (Achieving organizational goals by wasting minimum resources or say performing the task in the best feasible manner) and effectively (Achieving organizational goals). Management is also classified into three levels in Organizations, so the roles and duties become easier and every process runs smoothly. Those three levels are as follow:








What is management


    

  • Top Level Management
    • 



They hold titles such as Chief Executive Officer (CEO), Chief Financial Officer (CFO), and others like them. They make decisions that may affect the entire firm and direct organization.


    

  • Middle-Level Management
    • 



They come after top-level management and include titles like General Manager, Plant Manager, and others. All are responsible for carrying out goals set by top management. They give the command to first-line management and perform day to day activities.


    

  • First-line Management
    • 



They are also called supervisors and hold titles like the office manager, department manager, and others like them. They are responsible for daily management; these are the employees who produce products and services.


 


Four Management Functions


There are four basic management functions that are performed by each level manager in every organization. They have to be focused as they can lead to the accomplishment of goals in an effective and efficient manner. Following are the four functions of management:


    

  1. Planning
    2. 

  2. Organizing
    3. 

  3. Directing or Leading
    4. 

  4. Controlling
    5. 



 


Let’s elaborate on them to understand more clearly.


1- Planning


Planning involves choosing a task that must be performed to attain organizational goals. They define what to do, how to do, and when to do. It outlines how the task to be performed and indicate when they should be performed. It concerns the success of an organization that includes both short term planning as well as long term planning.








Importance of Planning


Following are the importance of planning:


    

  • It helps in reducing uncertainty as through proper planning the chances of risk are low
    • 

  • Once the goal and task are planned, they help in proper decision making as every aspect can be seen easily.
    • 

  • It also helps in controlling
    • 

  • Promotes new and creative ideas
    • 

  • Reduces unnecessary activities and resources
    • 



Planning is the primary function of management and focuses on achieving the object.


Proper planning = Successful business


 


2- Organizing


Organizing is part of functions that is also important and organizing is to create a mechanism to put plans into actions. Organizing factor arranges on resources and activities to perform perfectly. Here, deciding to take place that will do what task and job, and who will work for whom. For addition the process involves


    

  • classification of activities
    • 

  • Classifying groups
    • 

  • Distributing assignment and duties
    • 

  • Assigning authority and formation of responsibility
    • 



Importance of Organizing 


Following are the importance of organizing:


    

  • It generates specialization as every role is distributed and keenly observed every activity.
    • 

  • It provides for most advantageous utilization of resources
    • 

  • Helps the organization to work effectively and efficiently
    • 

  • It also helps in achieving coordination among all departments
    • 

  • It also helps in the generation of new change
    • 



 


3- Directing/Leading


It also refers to motivating, influencing, and directing or leading. Directing or leading is nothing but this is guiding the people in an organization, so they will work with more dedication. It works as a guiding factor for the activities of the organization’s members in the proper direction. So, it helps the organization move towards the fulfillment of goals.








Importance of Directing/Leading


Following are the significance of directing and leading:


    

  • It initiates the actions to obtain an ideal outcome in an organization
    • 

  • It is important to keep all the fundamentals like supervision, motivating, communication, and leadership effectively and efficiently.
    • 

  • Also, makes sure that every single employee is performing their duties in a perfect manner
    • 

  • Through this, management can judge the weakness of employees
    • 

  • On the bases of performance, appropriate changes can take place in an organization through effective direction
    • 



 


4- Controlling


It is the process that makes sure that all resources are effectively in use. The company is efficiently achieving the organizational goal. It also determines the next action plan and modification for meeting the desired results of goals.


Importance of controlling


Following are the importance of controlling


    

  • You can measure the performance of the organization easily to achieve better
    • 

  • You can compare the performance of each individual
    • 

  • More actions can put after analyzing
    • 

  • Control prediction and feedback that helps in building efficient
    • 

  • All performance can be analyzed
    • 



 


Basic Skills to Meet Functions


The following basic skills needed to meet goals more easily.


    

  • 

    Technical skills
    

    • 



They are the people who perform a specialized task related to their field with some special capabilities. (These are followed by low level)


    

  • 

    Human skills
    

    • 



They are the most basic ability that makes them able to work with other people in both manners individually and a group. They know how to communicate, motivate, and lead. (Middle-level use this)


    

  • 

    Conceptual Skills
    

    • 



They have the ability to think and abstract, diagnose, and analyze different situations. (Follow by top-level)








    

  • 

    Decision Making Skills
    

    • 



The ability to make the quick and right decision at a time but make sure the decision should be wise. (Follow by top-level)


    

  • 

    Time Management skills
    

    • 



The most important skills that everyone should have to follow are to manage time as this leads to the key to success.


 


Read More:


Does Handing Autonomy to your Employees Foster Creativity?


Trait Theory – Stogdill’s Trait Theory of Leadership


Path Goal Theory of Leadership


 


												

		


					

									

													
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							Time Management						
									

			
			
	

					
Management

		
		
5 Tips for Better Time Management in Your Hotel

				

			by Shamsul
					

					


	

		

			

									
 


5 Tips for Better Time Management in Your Hotel


 


Total Words: 2123


Estimated Reading Time: 11 Minutes


Estimated Speaking Time:  18 Minutes


If I tell you that time management in a hotel is a real daily challenge. More than ordinary business, being open 24/7, and receiving a continuous flow of customers, makes management live in a sense of unending work in urgency. As I interacted with managers, reception managers; I have found that this state of affairs is perceived as a fatality that prevents them from projecting themselves into the future, from taking a step back, from establishing a strategy, or from forming themselves.


This situation, perceived as immutable, suggests to hoteliers that this will never change. That it can’t be otherwise. Unfortunately staying in this idea pattern will not allow you to improve your situation.


One can’t reproduce the same behavior and hope that the final result is different.


If you need investment for tomorrow, to hire a new employee, new software (to save time) or renovations, etc. You have to act today by focusing on the main function of a hotel manager who is to increase turnover.


Each company faces difficulties and must solve them by adjusting one day or the other in its mode of operation. It would be ostentatious to claim that the hotel situation is insoluble or that only large companies with large funds can succeed.


Here Are the Only layouts of the Method:


The secret of time management is that there is none. It’s not a miraculous formula that will magically give you time to do everything you need without changing anything in your organization. So if you want to change and are ready to question yourself, you can improve your daily life and ultimately your income. To be more efficient and help you focus on what matters.


 


Here Are 5 Tips To Better Time Management:


Plan of the Project:


Fix Objectives/Setting Goals


Set priorities


Know how to delegate


Anticipate the unexpected


Do not fool yourself


Time Management Keys


1- Setting Goals


The first key to getting out of this constant feeling of being overwhelmed is to precisely identify the objectives that must be fulfilled. It may sound childishly simple, but knowing exactly what you should do and why you should do? It will allow you to focus, eliminate unnecessary tasks and refocus on your purpose.


If your goal is simply to run the hotel without real purpose, you will probably get there but for what result going to achieve?


You will agree with me (I hope) by saying that the primary mission of a hotel manager is to sustain the turnover of the establishment, so it makes profits. You will agree, it is not a very motivating prospect, because immeasurable and vague. Your real goal is what you will do with this earning surplus, pay premiums, invest, renovate, and so on. Which is more motivating?








To make these projects a reality; you will have to set goals, then the tasks you will have to perform. Knowing them precisely will help you avoid delaying, keep your motivation in the long run and make the right choices.


Setting a goal of increasing the average price without a real action plan is just wishful thinking and gives you no idea of that How? Why? When?


SMART Time Management


To help you define these objectives here is the SMART Method, which is a mnemonic device, conceptualized by Peter Drucker in 1954:


Specific: Detail as much as possible the actions to be taken to achieve the goal.


Measurable: Find one or more indicators that will serve as checkpoints.


Attainable: It is better to proceed gradually to reach your goal.


Realistic: Do not set unrealistic goals that will only de-motivate you.


Time: Plan milestones and deadlines to organize yourself.


Example: I want to optimize my turnover using yield management techniques.


Specific: I have a good year-round activity, so I will focus on increasing the average price.


To do this I must analyze (among other things) the history of my hotel.


Read books in revenue management.


Develop my skills in Excel.


Set my budget for the coming year.


Measurable: I will follow the following indicators, average price, occupancy rate, RevPAR (Revenue per available room).


Attainable and Realistic: I need to increase my turnover by 2% this year.


Temporary: I have a month to do my budget, every morning I will check and refine my pricing policy, at the end of each month I make a balance sheet.








Once you understand the SMART method you just have to detail your different objectives for the coming year.








2- Define the Priorities


Why hoteliers (see everyone) are always overwhelmed? Simply, they want to perform too many tasks in a short period of time. To be more efficient or better Time Management, you need to better manage your time, which necessarily involves reorganizing the list of your tasks, see which you eliminate from the list.


Do you probably know the metaphor of the vase, stones, gravel, and sand?








If you start filling the vase with the smallest elements to finish with the larger ones, your vase will overflow. But if you do the opposite, everything should come back. It’s the same when it comes to your time, hence the importance of identifying your priorities. You will find that many of your tasks do not directly serve your goals but are necessary for your activity, so you need to prioritize them.


The tool I am going to propose to you was invented by Dwight David Eisenhower. He was General of the US Armed Forces during the Second World War and later President of the United States. He was one of the actors of the landing of Normandy. This was an event that mobilized more than a million men and women. So you can trust him in organizational matters.


He developed a decision matrix that allowed him to manage his priorities. I will not go so far as to say that a hotel is a battlefield but its method can help you organize.


In the horizontal, you will find the degree of urgency of the task and vertically the degree of importance.


Urgent and Important:


They are the activities that must be handled immediately and solely by you:


Accounting problem


Customer complaints


Any shortcomings or leaks


Important but not Urgent:


Group more or less recurring tasks that you can plan.


Make the Block, groups to achieve the task.


Process bills


Payroll

Remember to add them to your calendar/calendar.


Urgent and Unimportant: These are the most time-consuming tasks. For better Time Management, it is important to try to delegate them:


Update rates in the channel manager


Respond to the monthly country economic survey


Archive documents


Not urgent, not Important:


Consists of unnecessary tasks that can be removed:


Useless meetings


Anything that does not has a positive impact on your turnover.








At first, you will realize that everything is urgent and important to you; however, the interest of this exercise is to lose weight by delegating or enlarging the non-urgent important box of the tasks.


Increase your Productivity Through Time Management


Another advice is to increase your productivity. Always start your day with the task that requires the most concentration, which you like the least. Before you even open your mailbox or take news from the front. This will relieve you for the rest of the day and you will have no excuse for being interrupted by an emergency.




3- To Know How to Delegate Responsibilities:


You have prioritized your priorities but you realize that you can’t eliminate as many as you thought? Perhaps you are like many hotel managers who are reluctant to delegate tasks because in any case “it will not be well done”? Unfortunately to succeed in your new organization you need to be helped by your collaborators. You are responsible for the turnover of your hotel and the success of your goals. Will spending half a day with a non-important and non-urgent task on your list help you reach the target? You will tell me that they do not have the skills and are not motivated, blablabla…….


I will answer you that it is up to you to train them, to explain, to repeat, and to control because it will allow you at the end of the month to save dozens of hours.


You need to focus on “real value” tasks that have a real impact on the profitability of your business.


Delegate a task will have many benefits for your team, you will increase their motivation by giving them your trust. By valuing their skills, you will allow them to break the routine, to empower them and to make them evolve professionally. They will be able to help you in the future, in the accomplishment of your goals.


As mentioned above, you have to change the way you work to see the difference that will not come overnight, but patience is the mother of all virtues.


4- Anticipate the Unexpected


One of the reasons we are always overwhelmed and it is even truer in a hotel, where there is always an “emergency”, complaint from the reception, reservation problem (when one is complete otherwise this is not funny), leaks and various breakdowns. There are a number of things that can’t be predicted. This is where anyone interested in time management will tell you that the secret is to schedule a time for the unexpected.


Eh yes! When planning your week or month, remember to keep busy times in your calendar to deal with these types of unexpected events. If you have a busy schedule you will only postpone your tasks that you will not have time to do, they will accumulate and you will end up discouraged.


Also, think about setting rules with your teams. By determining the reasons why they can come to see you or the steps to follow before having the presumption to annoy you. (Especially when a person arrives at the reception with a confirmation and that we have no reservation in the system) You can also arrange time slots in your diary (when you have to concentrate) during which you do not may annoy you except for imminent earthly danger.


5- Do not Fool yourself Stay On Time Management Practice:


Let’s be very clear sometimes the problem is with us! Between the mobile phone and the computer, we are surrounded by potential distractions. You were looking for the address of the nearest tax office and without realizing it, end up watching videos of cute kittens on the internet or something else.


To Help You Here Are Some Tools:


For example, you can block sites during certain hours of the day. All you need to do is create a list of sites on which you like to get lost (social networks, video sites, and info). To select the days and the hours (from Monday to Friday from 9h to 18h)


Time Management App

Stayfocusd for Chrome


 


 


Time Management


 


LeechBlock for Mozilla and Explorer


 


Time Management


 








 


WasteNoTime on Safari


 


You have to produce a report or strategy. Bring the inspiration in your team members and you will end up playing as the de-miner. You can use Focus Writer. It is a word processor that will hide your entire desktop and taskbar. You can set goals in terms of words or time. You will not be able to leave the word processor until you reach the goal.


If you can’t silence the voices in your head, you can use the SimplyNoise white noise generator that promotes concentration. It’s a bit like a CRT television that has no signal.


The best solution if you really can’t concentrate, keep paper and pencil on a bench.


Also remember to disable notifications of the phone, computer, and program applications. Keep only the really important alerts. As you remember a particular appointment or task you need to perform. If it’s really important people will call you.


I could have gone on to do many other things about Time Management and get you organized, but if you can apply some of them, you should see improvements. When you have reorganized, you will have time to do more things that will have an impact on your hotel and you will have a sense of accomplishment.


The last advice would be to plan times when you could be more effective at work and sit back to re-evaluate your organization’s performance. Moreover, you will the time to get into a constant process of improvement.


 


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What is Time Management?


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							Change Management?						
									

			
			
	

					
BusinessManagementMarketing

		
		
What is Change Management?

				

			by Shamsul
					

					


	

		

			

									
 


What is Change Management?


 The definition of change management is hard to come by without relating two other concepts of project management and change itself. Both of these two techniques are essential to increase the chances of a steady pace of Improvement and a substantial growth rate.  The strategic process of change management helps organizations to achieve long term goals. They can adopt a flexible and adaptable attitude towards the complicated process of change. A powerful method facilitates organizations with comprehensive techniques to proceed smoothly from the present state towards the required state.


Three Categories of Organizational Change:


Organizations can survive this age of cut-throat competition if only they efficiently respond and embrace the growing need for transition across the world. The change management appears on the scene when organizations decide to readjust and restructure their objectives, aims, and goals to shift the flow of business from less profitable corners of the globe to more profitable ones. It gears up the substantial Organizational change management and its solutions


Systematic Chang: 








When an organization evolves the current system or a restructured and new system replaces the previous system by introducing new roles, assignments, duties, and responsibilities.


Operational Change


When organizations adopt a new process and discard the previous one for better functioning and effective efficiency.  For example, shifting from a manual system to a completely computerized process.


Cultural Change:


When the current company culture stops producing effective results, the organizations present a different environment and work culture by deciding to introduce particular rules to achieve the goal of exceptional and efficient performance.








Organizational Change Management And Its Solutions:


Change management cannot deliver expected output when the projects pay attention only to the technical side of it and ignore the reaction of people and how it affects them. Let’s consider an example of shifting a system from manual to an automated one. If the administration plans to adopt an automated system for more effective results, the fear of job insecurities among the employees is very probable to rise very high. This situation might create fierce resistance among the worker. The process of development is very likely to fail because of the antagonistic attitude of the working staff.


To achieve desired results successfully and cooperation of the team, a change management plan should be considerate enough. It helps to provide employees with job security and remove any of their fears about an uncertain future. The process should be sensitive to the following hurdles.


Stakeholder Engagement Challenge:


The engagement with stakeholders plays a key role in the change management plan. By adjusting the objectives and goals of the change management according to the requirements. That was set by the investors from the beginning can maximize their engagement in the plan and curb their insecurities.








Resource Challenge:


The change management plan is good for employes also along with the technical side. A change management plan can escalate the fear of losing jobs and status among the current team. Such challenges can be addressed through instructions, communication, proper guidance and PEM (people, Emotion and Motivation mechanism).


Organizational Goal Challenge:


Change cannot even start its journey unless the high-level administration is supportive. The high ranks in the organization should adopt and embrace this process of transformation to let the working plan thrive and flourish. Without support from the highest level, no change plan is possible.


Skillset Challenge:


Change management is nothing but a potential revolution. An evolution in the work culture, processes, visions, goals, missions and objectives. Thus, It can be hard to train the existing workforce about new techniques, tools, devices, and systems to manage and implement new processes. It’s observed that oftentimes that the performance level of the employees goes down. It is due to when they struggle to make a transition from the existing system to a new one.








This issue can be resolved to device a comprehensive training roadmap by leadership. It is not typical and that can address individual problems in detail.


 


 


												

		


					

									

													
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							Time Management						
									

			
			
	

					
BusinessManagementMarketing

		
		
What is Time Management?

				

			by Shamsul
					

					


	

		

			

									
 


What is Time Management?


Working effectively to enhance productivity


 


Why does it feel like we live in a time squeezed zone? We never seem to have enough time to do all we want. Things are always falling behind the schedule. On the other hand, some people achieve more than others. I wonder how they manage to do better with just the capacity of 24 hour day as everyone else gets the same amount of time. It is noteworthy that they understand Time Management skills.


The Secret of Time Management:


If you learn to manage your time skillfully, you can be one of the highest achievers. Following time-bound strategies can help you perform better and in a more productive way. You would be able to survive pressures and strain.








 


Effective time management skill calls for a significant evolution in thinking pattern. Instead of counting the number of pursuits, you need to focus on results.


 








Trying to complete various assignments in one single day causes one to shatter the effectiveness of focus. In a frenzy of activities and with divided attention hence, you tend to achieve nothing at all. Good time management techniques allow you to set focus and to achieve more in a short time.


 


Explanation of Time Management:


It explains the process of assessment in advance how much time you plan to devote to a particular activity. Investing your valuable time might look absurd but believe me you are never going to regret it. Moreover, it can prove very useful to you:


 


    

  • A higher rate of productivity
    • 

  • A better professional standing
    • 

  • Low level of pressure
    • 

  • More chances for advancement
    • 

  • A large number of opportunities to materialize a promising career goals
    • 



 








If you do not learn to manage time skillfully, you might have to face some unpleasant results.


 


    

  • Unfulfilled deadlines
    • 

  • heavy workflow
    • 

  • unsatisfactory quality of work
    • 

  • A weak professional repute and a non-promising career
    • 

  • Heightened levels of stress
    • 



 








These time management strategies can turn out very fruitful for you now and later in your life as well.


 


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