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COVID-19

Purpose-Driven Brands Need to Change Marketing Approach

by Shamsul August 26, 2021

Purpose-Driven Brands Need to Change Their Marketing Approach after COVID-19

It is a fact that we are facing a tough year and situation. We are in critical times now and hoping for the best. Budgets and plans have been shattered. The purchasing power of the consumer is totally changed, and everyone is focusing on survival. The world is entirely changed, not for the brands but also for the consumers. Before the outbreak of COVID-19, several businesses were on the top, but after the pandemic, every brand is struggling due to lockdown and changing consumer behavior. Companies slowed down their operation, and brands are closed. It is the right time to show your loyalty to those brands that offer you high-quality products and services. They need your support and loyalty. After the pandemic, brands need to create a purpose-driven Marketing Approach to gain back the customer’s trust and loyalty. It is a renaissance of brand marketing, and brands should focus on a purpose-driven marketing approach for achieving the target.

Purpose vs. Purpose-Driven Marketing Approach:

Brands are struggling in terms of profit and revenue, especially at this time. Various brands always talked about putting the consumer first and dealing with severe profit issues and blurred in their working. You can’t blame these brands for not giving discounts and sales. High-quality products deserve the price. Several brands are still offering value and trust to their consumers.

Moreover, COVID-19 has put us in a social dilemma. If you are selling a product without any purpose, then what are you doing? If you have some value and purpose in your offerings and services, then the survival chances are really high for you. But in the end, nothing really matters if you are not clear in your offerings and products. You should think about the Purpose-Driven Marketing Approach.

Company Lifetime Value:

Before the pandemic, brands focus on the one thing that they can get from the consumer. But now, they have concentrated a real marketing approach on serving consumers to retain their consumer base and trust. COVID-19 has affected every brand and business. Survival of the fittest is a crucial factor in the whole process. Create solid relationships with users for a lifetime value. If you provide the best offerings and products to your consumers in this tough time, they will focus only on your brand after the pandemic ends. They will choose those brands that made served them in the time of crisis. So, loyalty and trust really matter in this challenging time.

But, Will We Consider It?

It is a natural question that comes to every marketer’s mind that their consumers will remember them or not after the pandemic. The answer is yes if you have the Purpose-Driven Marketing Approach. If you provide high-quality products and services to your consumers, they will surely pay back. When the lockdown is completely over and the brands started functioning again, you will get amazing responses from the customers you served in the crisis. They appreciate your hard work and support after the pandemic by considering your brand for purchasing products. It gives lifetime value to your brand.

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How to Have Diversity and Inclusion in Brand Marketing

Verizon’s Marketing | Marketing Strategy used by Verizon

August 26, 2021 0 comment

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Brand Marketing Through the COVID-19 Crisis

by Shamsul June 3, 2021

Brand Marketing Through the COVID-19 Crisis

It is really tough for businesses to know where to start especially in the times of crisis of COVID-19 (Corona Pandemic). Everyone is busy protecting their families, customers, communities, and themselves. It is important to follow safety guidelines to combat the current pandemic. Due to social distancing, everyone is at home. As we are spending more time on social media, movies, and entertainment, the trend of remote working also increased during this period. Now, you can watch workout classes online, college lectures, and videos. The immense boom of e-commerce is taking people’s attention. Although these changes are temporary you can follow these things in the future for giving a new height to your business. The adoption of digital brand marketing is really effective in terms of increasing brand value and sales. With so many changes and difficulties, there are some certain steps and tips that you can use to mitigate risk and grow your consumer base.

Present with Transparency and Empathy:

People feel weak and disappointed right now, so empathy is crucial. Many companies are adopting remote working for running their business. Serve products to people that you actually show in your marketing. It is necessary to show transparency and empathy in your offerings and services to support your consumers, especially in this COVID-19 (Corona Pandemic) crisis. Help your customer in this uncertain time by giving special discounts and sales if you can afford them. They will become your permanent customers and you can easily create a wonderful consumer base.

Exploit Media in Agile Way:

You need to build a more rapid response whether you are running a small or large business. Brand marketing is totally changed due to the COVID-19 (Corona Pandemic) crisis and we can give the example of Nike here. They say ‘’play inside, play for the world’’ which is a wonderful message to keep your consumers engaged. Social media and other media can do wonders to promote your brand and increasing your sales. It can help you drive your sales and revenues if you use this media in more agile ways. Be creative in this segment because people want something extraordinary and unique. There are several things that you should consider that which medium is best for you. Don’t over-expose your brand because it can tarnish the brand’s loyalty and equity.

Associate with Good:

In a time of crisis, consumers will remember brands for their roles, acts, and actions. If you do something with generosity and heart, then it creates a positive impact on people. Venture into something that directly gives benefit to consumers and it creates value for your brand in their mind. You can take the example of some alcoholic beverages that donated their products for the manufacturing of hand sanitizers. It conveys a good message and beneficial for your company. In this way, you can show your authenticity and purpose to your consumers.

Follow Trends and Build Scenarios:

It is necessary to follow the latest trends by evaluating the human behavioral trends for Brand Marketing. It is important to put consumer’s sentiments and emotions first and prioritize them in different segments. Check the buying and consumer trends and make the products accordingly. It will not create any type of havoc and disaster. Take the right decisions and help the consumers in every possible way. It is really crucial for marketers to create strong connections with their workers and consumers especially in the times of the COVID-19 (Corona Pandemic) crisis. Evaluate the possible outcomes so that you can take the right steps for the benefit of customers and workers.

Utilize New Working Ways:

It is really surprising for us that how some companies adopted remote working for Brand Marketing. Continuously improve your technology in order to enhance your efficiency and productivity. For effective collaboration and communication, you need extraordinary technology that increases worker’s engagement in the company. You can use technology to cheer up and motivate your workers through remote working. It is vital for owners to invest in this segment heavily because it will be fruitful in the future. It creates a wonderful workplace atmosphere and brings confidence in your team members.

How We Can Plan for the Next?

We are currently in the changing phase of the COVID-19 Corona pandemic. But, having a Brand Marketing plan for the future is a must thing if you are running a firm of business. Market leaders should focus on both internal and external factors to get a complete insight into the changing trends. By following three steps, you can plan for the next and the beyond easily:

First of all, know the interruption in your working and find the proper solutions.
Adopt new ways of working by exploiting digital mediums. Learn how to connect with consumers and create long-lasting relations by using various digital ways.
Mitigate risks by following some essential steps and improve customer experience.

There is no doubt that the impact of COVID-19 was very huge and still affecting our business and working. It is imperative to learn new ways such as remote working to improve your efficiency and performance. Brands should think about new possible ways of improvement during this difficult time. All you need is confidence and support to improve your work during and after the pandemic.

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Brand Marketing, remote working, business, brand, marketing, Corona Pandemic, COVID-19, pandemic, digital brand marketing,

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5 Brand Marketing Lessons to Take from COVID-19

Marketing Strategies of Amul | Amul Marketing

June 3, 2021 0 comment

Business Coronavirus Gig Economy Management Marketing Trending

5 Brand Marketing Lessons to Take from COVID-19

by Shamsul May 10, 2021

5 Brand Marketing Lessons to Take from COVID-19

There is no doubt that COVID-19 has changed the way we perform daily tasks and business. It also affects marketing practices and ethics. Due to lockdown and shutdowns, you see old faces and voices in the form of ads. Consumers are looking forward to establishing humanized relationships with the brands they select to buy from. Following are some of the marketing trends that businesses should not ignore after the COVID-19.

Building Trust with the Business Owners:

It is a perfect time for owners to become the face of their brand or business. In this tough time, consumers are looking for loyalty and trust and the business owners can do this very intelligently. They can build strong relationships with consumers and enhance the brand’s loyalty and trust.

Influencer Campaigns and Hard-Hitting PR:

We are witnessing a resurrection in large impact and solid PR and influencer campaigns. The main purpose of these campaigns is to show the visibility of your brand in several places. Make your brand an evolving brand in the eyes of customers and deal customers with a forward-thinking business and positive attitude. Build brand awareness because the trend of marketing will be changed after the pandemic and it is the best method to maintain a solid position in the mind of consumers.

Curated Social Media:

On average, we put most of our time on social media and the users are being saturated with visual content. They are really selective in this type of content and respond to unique and unusual content. As a marketer, you should select engaging social media content that you can post on Instagram, Facebook, and other platforms. Consumers are unfollowing those accounts that post unedited and ordinary content for promotion or marketing. Make sure that the content you are posting should possess some value or educational purpose.

Reputation is Key:

Before putting your hard-earned dollars in any marketing campaign, be careful in your content and marketing strategy. Several businesses investing in social media, marketing, and PR. These types of investments are really useful and give a solid reputation in return. For this purpose, you should select an agency that does the job rightly. Look for an agency that has long-term clients and trusted consumers. Don’t forget to evaluate the ability of the agency whether it is capable or not in the COVID-19 period.

Online Education:

Lockdown has taught us self-education and up-skilling. Various market experts giving importance to online education and online business. If you are running a small business, then you can sell your products online by creating a useful website. It gives a boom to your sales and revenues. You are going to use a great method to strengthen your business in this tough period. It also allows owners and marketers to show their expertise through an online platform. By using digital media and marketing, you can easily make your company or business a profitable organization after the pandemic. Don’t ignore these five marketing lessons if you want to be successful in the COVID-19 period.

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May 10, 2021 0 comment

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Marketing Strategies During COVID-19 (Coronavirus)

by Shamsul November 29, 2020

Marketing Through COVID-19 || Marketing Strategies in Time of Coronavirus or Crisis

The base of good marketing is on the understanding of your target customers or audiences. It is important to understand their day to day challenges, needs, and joys. If you understand these factors, then you can easily recognize how to fit your target audience with your brand. Due to the outbreak of Coronavirus, educational institutes and businesses are closed. The daily life circle is slow down due to this pandemic. Now, it becomes really difficult to understand the basic requirement of the target audience because many things are changed due to this outbreak. Their routine is changed due to lockdown and they are feeling depressed. Some people lost their job and many businesses are shut down.

We are not pretty sure about how to do all this, but with a few essential steps, we can do this. In marketing, you can’t be silent and do nothing. You must try alternatives to gain a better share even in the hard times. Let’s discuss some important factors that might help to re-examine marketing plans in time of Coronavirus. So, you can make better decisions in these daunting times.

Reevaluate Marketing Plans in Light of Coronavirus:

This devastating virus is a big threat to health. Due to this virus, the disruption in the supply chain has increased. We have seen the shortage of hand sanitizer, pressure on Amazon’s stockrooms, and vacant shelves at malls and stores. It is really important to fight back against these conditions with useful strategies. After the outbreak of Coronavirus, we also experience a huge ripple effect on the public’s behaviors and feelings. Businesses and marketers face a huge impact of this virus on their business. Here are some important tips for you to re-examine your marketing plans:

Things are Slowed Down But Don’t Panic:

If you have lost your job or your business shut down, then sit down and take a deep breath. This is the time when you have to show courage. Business and job are essential but the health factor comes first. It is important to manage resources and cash flow but it doesn’t mean to cut back your digital resources. Continue to grow your brand through marketing campaigns because in this way you can create more impact and target audience. This thing will help you to make a constant impact on consumer’s mind even if they are not purchasing it.

Evaluate your Recent Plans, Language, and Behavior:

If you have closed your business due to Coronavirus, evaluate your current assets and campaigns that are still present in the market. Also evaluate future aspects of unemployment, uncertainty, and broad-spectrum nervousness. You can address your customers with social media campaigns which creates a great cultural impact. This will give them some hope and support which is beneficial for your brand. Share some light humor with your audience to lighten up their mood.

Fine-tune Marketing Movements and Schedules:

Sometimes inappropriate things can damage your campaigns, but don’t disappoint. It is crucial to evaluate your marketing campaigns and their timings. Support your workers, audience, and most importantly family in order to fight with these situations. This is the right time to target your audience, so craft a message that is honest, transparent, and constructive which fulfills your business concerns and situations. Trust me; this kind of strategy will be beneficial for both customers and your business.

Work with a Positive Mindset, Don’t be Insensible:

It is vital to control your emotions and stay positive. Show your audience that you are available for them in these hard times. It creates a great impact on your customers and helps to reduce the fear of pandemic.

Maintain and Raise Consumer Base during Pandemic:

According to the Pareto Principle, 80 percent of your profits come from 20 percent of your potential consumers. If your business is reducing day by day due to Coronavirus, then only your loyal customers can support your business and profits. These types of customers prefer to buy things from your brand and shop in bulk. It’s a win-win position for both your business and revenue. Some important tips are given to engage your customers:

Content Marketing and Covid-19:
Paid Advertising and Coronavirus:
Social Media Marketing and Covid-19:
Give Promotions and Discounts:
Email Marketing and Coronavirus:
Hone Ecommerce Store:

Content Marketing and Covid-19:

Content marketing is based on replying to the consumer’s queries and concerns. Find out their demands and needs by answering their questions. It’s a great strategy to reduce the communication gap and boost your brand campaigns. But this requires some specific preparation and conditions.

Carry out a Content Assessment:

As we discussed that assessing marketing campaigns are important, similarly, content assessment is also essential. Choose appropriate content and data and post it on your website and homepage. Think about new ideas and content in order to amplify the engagement of customers. Post relevant and suitable content that is attractive and pleasing. You can post articles about working from home and how to deal with this pandemic, etc.

Offer Information:

As we know, content marketing is about replaying your customer’s queries. As your consumers can’t purchase your product from the store, so tell them about your online services. Provide information about online delivery and shipping methods. This is the most valuable thing for your business in this current Covid-19 situation. Tell them about your products and their qualities in the form of blogs and articles. This strategy will help you to run your business even in a crisis.

Aggregate Resources for Consumers:

Again, it is imperative to find out the customer’s requirements and needs. Don’t forget that customers don’t like one-stop-shop. So, aggregate resources for users or consumers in order to provide plenty of options. If you are running a small business, then it is slightly difficult for you. But if your brand is related to a lifestyle brand, then you can arrange virtual events and provide multiples options to your consumer.

Paid Advertising and Coronavirus:

Let’s face it; it is really hard to manage paid ads in these daunting times. But this can be life-saving or game-changing for your business. If you have resources and funds, then it is vital to focus on paid advertisement. As most of the people in lockdown use laptops and mobiles, this is the way they can show your ads and can connect with your campaign and brand. This is the best way to promote your brand and identity.

Social Media Marketing and Covid-19:

Here’s another wildcard for your business which is social media marketing. Use social media sites and apps for promotional purposes but carefully. This can be beneficial for your brand and business.

Be Creative and Social:

Show some uniqueness in your social media marketing. Show your customers that you are with them in these crises. It doesn’t matter that what you are selling; the only thing that matters is how you deal with your consumers. Keep them engage with your posts and blogs and also educate them about the current situations.

Engage in Conversation:

Involve in healthy conversation with your customers when necessary. In this way, you can target your audience and win their trust. But use these resources carefully because a little mistake can damage your efforts which creates a bad impact on your business.

Give Promotions and Discounts:

Offering discounts and promotions on your products is a great thing. But don’t offer these promotions at the start of the crisis. Wait for the appropriate time and then offer discounts after knowing customer sentiment. This can be a great thing in an economic recession and there is a maximum chance that people buy your products by using these discounts and promotions. This thing also attracts cost-conscious purchasers and in this way, your customer base will enhance. Here are some unique kinds of discounts that you can try:

Combine two or more products and offer a discount on this bundle. In this, you can offer your customers to try the latest products.
Utilize volume-based discounts in order to increase sales.
Provide discounts in the form of free delivery or shipping.
Offer ‘’buy one get one free’’ deals.

You can also offer special day or event discounts on the specific portions of your products. These are the things that you can try in the Coronavirus situation to survive this financial recession.

Email Marketing and Coronavirus:

Communicating with your customers helps you to retain your consumer base. Email marketing is one of the most effective methods in this process. According to a survey, email marketing can impact customers effectively to change their decisions. Moreover, it is also long-term marketing and helps you to maintain your business in Covid-19.

Keep Your Eyes on Goals:

It is important to define and set your email marketing goals. This thing will help you to focus on your goal and protect you from distraction. Discover innovative and useful email marketing campaigns and maintain your business. Promote stock and sales and give value to the customer’s opinions, and tell your customers about ongoing updates to keep their interest.

Follow Trends:

The trend of automated emails is very useful and effective. These automated emails consist of general solutions that you receive when you perform an action. These emails also help to give auto-replies to customer’s queries. This kind of email flow is very encouraging for users. So, use this opportunity carefully and don’t make blunders.

Encourage Consumer Loyalty:

Promote consumer loyalty by using an email platform. As it looks insufficient in terms of covid-19, but it is really helpful for your business and customer for increasing sales and the company’s revenues.

Develop and Sharpen Ecommerce Store:

Due to lockdown, people can’t purchase products from the store. The only thing which can be beneficial for you is e-commerce trading. Online shopping can increase your sales and also promotes your brand.

Enhance Homepage SEO:

The main purpose of creating a homepage is to introduce people to your business and services. This kind of digital services is game-changing for your business. You can engage your customers and target more audience with the help of these services.

Improve Product Pages:

Keywords are also vital for your products and business. In this way, people can easily find you on the internet and use your services. But it is not as easy as it sounds; you have to do so many things in order to search for trends. After searching the correct keywords, make product descriptions, title tags, and headers. The title tag and Meta description should be innovative and unique.

Speed-up the Page Load Duration:

Page load speed is another important factor that is very important for your business. Sometimes slow loading can frustrate users and after that, they don’t like to search your website. You can reduce page load speed in the following ways:

Reduce the size of files or images.
Review your eCommerce website assimilations.
Minify CSS and JavaScript.

Marketing Policies and Missed Chances at some point in COVID-19:

The success of the business is based on meetings in order to create long-term relationships with marketers and customers. But this process is completely ended due to Coronavirus. This is the reason that many companies are facing a management crisis. Many companies are looking for solutions, but only effective marketing can help them to survive in this crisis. These marketing strategies can be long-term opportunities for their businesses

Rising Marketing Opportunities:

Consumers Prioritize Trusted Affiliations:

The most important thing is to maintain loyal relationships with customers in this pandemic. There are several ways we discuss above like digital marketing, email marketing, and engaging with customers. These things help you to maintain strong relationships with consumers in the future. According to a survey, you can earn or survive in these hard times.

Online Sales and Digital Channels:

One of the biggest benefits of corona is that it teaches people how to channelize their online resources for increasing sales. Many small companies are using these resources and earn major revenue. Approximately 22 percent of its revenues come from online sales. You can use social media advertising, paid advertising, and many other resources for promoting your brand and products.

Social Media Marketing:

Everyone knows the impact of social media on people’s lives. You can also use these resources in order to promote the product. Facebook, Google, and other social media sites are very useful for businesses and companies, especially in these crises. Moreover, this kind of marketing is very effective due to the vast use of smartphones and technology.

Missed Marketing Opportunities:

Marketers Turn Inward for Coronavirus Problem-Solving:

Most of the marketers rely on their team members and staff in order to fight with Coronavirus and enhance their work. Many marketers missed the opportunity by not focusing on digital and online resources. This kind of approach has damaged its business and revenue system.

Consumer Acquisition:

In a crisis, only loyal customers can be beneficial for your company. Many companies focus on new customers in this pandemic which results in the decrease of their loyal fan base. This kind of thing has changed their management and revenue system completely.

New Joint Ventures:

It is a fact that new partnerships help businesses to grow and make an impact on the market. Due to the fear of Coronavirus, many marketers don’t affiliate with any company. This thing results in the loss of their revenues and management system. It is important to affiliate or join other businesses so that both companies can share their experience and services. In this way, they can earn a big profit and increase their sales.

Conclusion:

In these crises, the only that save your business is digital marketing. As a marketer, you should have to focus on digital marketing and find innovative ways. You can hire the services of digital marketers in order to run your campaigns effectively. It is important to build up strong SEO, improve your website’s design, and make it useful by adding valuable information.

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November 29, 2020 0 comment

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BZFuture Reveals Microsoft Windows 10 Pro Retail CD Key

by Shamsul June 14, 2020

BZFuture Reveals Solutions after Confirmed Delay of Microsoft Windows 10 Security Updates

The Novel Corona Virus (COVID-19) pandemic is a recent issue worldwide. While governments are trying to safeguard the people from this infectious disease, the world’s economy is trying to stabilize. Leading organizations are shutting down and most are recommending their officials to work from home. It is necessary to activate the Windows 10 Pro as soon as possible with the help of Microsoft windows 10 pro retail cd key. The keys are available at BZFuture. In this scenario, Microsoft has released a Press Statement confirming that users may experience a delay in Windows 10 updates amid COVID-19. “As most of our offices are hibernated worldwide, it is not sure how the new updates will come. Microsoft has advised workers to stay at home. However, the necessary staff is working from home and we are hopeful to develop the new updates.

What Updates will Get Delay?

According to the press statement by Microsoft, the delay of several updates is expected. “Our developers are trying hard to develop most of the essential updates. Dealing with Windows 10 pro is not an easy job as it is a recently released product. We are busy with several tasks at the same time. For example, compatibility issues are most important for us. No doubt, there is no report about the compatibility issue but we are still working to improve the Windows 10,” the press release stated.

Security Updates are Not Coming:

Another big point revealed in this press release was about the security updates. “Windows 10 Pro users are informed to wait for the next security updates. The delay was not expected but new updates will not come because of the COVID-19 outbreak in the USA. We are trying best to resume the updates as soon as possible. Microsoft is hoping to introduce the new security updates for Windows 10 before Easter this year,” they further explained while talking to media. Now, you can buy windows 10 cd retail key from BZFuture.

How to Find Security Updates?

“Security updates for the version 1709 will be launched soon with the help of our regular servicing channels. Users can also find these updates by seeing Windows Updates, Microsoft Update Catalogue, and Windows Server Update Services. There is no need to change the existing Update Management Workflow,” Microsoft said.

What About Activations?

Several experts took part in a discussion about the recent issues. They expressed that Microsoft is trying to deliver the necessary updates on time. “We also believe that Microsoft will introduce extensions for the current updates in order to continue the workflow. The new updates are expected soon but it is not confirmed,” experts said while talking at BZFuture.

Beena Amanath

“I recommend users to not panic. Windows 10 will work smoothly even without the upcoming updates. However, it is necessary to buy windows 10 cd retail key to replace the older windows. This cd key is available at BZFuture.”

Lee Mathews

“As a Cyber Security analyst, I believe that missing security updates are not necessary for the current Windows 10 pro setup. Users can easily continue if they have an activated antivirus and windows operating system. I got interesting deals for both essentials at BZFuture.com and my computers are working fine.”

James Brewster

“There is no need to be worried about security updates in presence of BZFuture. This digital support platform contains multiple solutions for clients. For example, I downloaded the activation key with a windows 10 cd retail key from there. This was an awesome experience.”

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Coronavirus Health

12-Day COVID-19 | CORONAVIRUS Checklist

by Shamsul May 16, 2020

See the latest updates about COVID-19 (CORONAVIRUS)

12-Day COVID-19 | CORONAVIRUS Checklist

The whole world is being disturbed by the COVID-19 (CORONAVIRUS). It ruined our daily lives that people are staying in their homes and are keeping social distancing. The economy of each country is going to decline as businesses stopped due to the COVID-19 (CORONAVIRUS). Most probably, the world is going to face a recession period in the upcoming years.

COVID-19 (CORONAVIRUS) vaccine is not available; however, symptoms are available. So, everyone should take precautionary measures to stay safe and don’t be a carrier to this pandemic.

We have a case to be discussed related to COVID-19 (CORONAVIRUS) through which everyone can learn the systems of it and can secure themselves through quarantine and diet.

Article

At the point when patients turned out to be truly sick with what appeared to be COVID-19 (CORONAVIRUS), the primary inquiry patients posed were surprising; however, may spare your life:

How Many Days Ago Did Your Symptoms Appear?

Before we dive into the 12-day COVID-19 (CORONAVIRUS) timetable, consistently call a specialist on the off chance that you are facing problems in breathing or any concerning side effects regardless. This isn’t a clinical exhortation. Additionally, a valuable method to screen your wellbeing on the off chance that you have a COVID-19 (CORONAVIRUS) concern is to utilize a heartbeat oximeter, a little gadget that cuts on your finger and measures your blood oxygen level. The ordinary immersion goes is around 96 to 99 percent. In the event that your blood oxygen perusing drops to 92 percent, it’s a great opportunity to call a specialist.

Let’s have a glance at the general course of events of COVID-19 (CORONAVIRUS) indications.

Day 1 to 3:

At the start of the days, the symptoms are too common like you can predict whether it is COVID-19 (CORONAVIRUS) or not. It can begin with an itch in your throat or bad or dry cough, a fever may occur, the patient may suffer from the cerebral pain, can feel cold and may feel the weight in chest or pain. Some people may feel tired and weak. Many of them can’t feel anything like their taste buds are lost and can lose their sense of smell.

Day 4 to 8:

Afterward, the symptoms may feel survivor more intense with the situation. The patient may suffer from high fever, bad throats like cough or pain, and exhaustion will escalate in a number of patients. Around day 5, the more aged people or people who have a weak immune system or say having another disease too will face more intense conditions that their body will be affected by the COVID-19 (CORONAVIRUS) faster than people with a strong immune system and people who have no problem in their body. The infection can increase and the problem in taking breaths will generate more problems.

Day 8 to 12:

People with the lowest level of symptoms can cure faster than others through performing the best quarantine and social distance with others for 15 days. They should take proper vitamins and other things that can cure their body. Drink hot water, hot water with lemon or lemon intake, or vitamin c intake as much as possible. There is no vaccine yet to cure but a highly secure environment for the COVID-19 (CORONAVIRUS) patient is important.

Most of the people get themselves safe from this deadly disease but many people condition’s start to move towards the worst condition that can also lead to death. The young people or youth or healthy survivors are the ones who can easily defeat COVID-19 (CORONAVIRUS) from their body but the aged people and people who have already suffered from some sort of disease or people with the weak immune system are the ones who can hardly get safe from COVID-19 (CORONAVIRUS) but they have to take precautions if face some symptoms, although all have to take precautions theses hard days.

Read this also: Take Care of Yourself during Coronavirus Lockdown

After all those Days:

The people with the lowest symptoms can secure themselves from the deadly disease. However, the people who aged, with the weak immune system, already have some disease can hardly get rid of this pandemic. Oxygen level is the most important thing in this case of COVID-19 (CORONAVIRUS) like if you can balance your body oxygen then the patient can be secure from this deadly disease. And many of the people are recovering through the situation.

However, the best practice is that the Oxygen level should be properly managed. Also, the precautions to be taken by the people like they have to take steam, drink hot water, vitamin c intake, and several others. Many people are recovering through quarantine, but the people who are suffering in the hospital or say they under observation in the medical care are the one who can recover slowly because they must be in hard condition of COVID-19 (CORONAVIRUS) like their low oxygen level or shortness of breath is the major problem that a patient can die.

Since there is no fix and no treatment for this COVID-19 (CORONAVIRUS), fixing the most hazardous holes in your immune system and gut (home to 70% of your resistant cells) is basic.

Read: Boost and Strengthen your Immune System

Recommendation

The following are the recommendations:

Use Mask

Everyone should have to keep themselves safe like stay at home,

Keep social distancing,

Use sanitizers,

Wash hands for 20 seconds,

Eat or drink with clean hands

Take all other necessary precautions to keep you away from this pandemic. Until the vaccine is not invented everyone has to be normal but with intense care. It will keep COVID-19 (CORONAVIRUS) away from you and your family.

Health Safety in Coronavirus (COVID-19) Outbreak

by Shamsul May 11, 2020

Health Safety in Coronavirus (COVID-19) Outbreak

Check Latest Updates On COVID-19

Roles, Rights, and Responsibilities of Health Workers, Including Key Considerations for Occupational Health Safety

Background

With the outbreak of the COVID-19 disease, healthcare workers are at the frontline and as a result, are more exposed to hazardous situations that place them at the risk of infection. The hazards include prolonged working hours, pathogen exposure, fatigue, psychological distress, stigma, occupational burnout as well as psychological and physical violence. In this report, the rights and duties of a frontline medical service provider are highlighted including measures that are essential for protecting occupational health safety.

Roles, Rights, and Responsibilities of Healthcare Workers

The rights of a healthcare worker inclusive of the managers and employers within the healthcare facility are:

Provision of instruction, information as well as training the staff over occupational health and safety;
Assuming the responsibility for assuring that every required protective and preventive measures are undertaken for minimizing the risks associated with occupational health and safety;
Using, taking off and disposing off personal protective equipment (PPE);
Provision of refresher training over infection prevention and control (IPC);
Familiarizing the staff with technical updates related to COVID-19 along with the provision of tools for testing, assessing and treating patients along with sharing information of IPC with the patients and the public;
Provision of IPC and PPE supplies including gloves, masks, hand sanitizer, gowns, goggles, cleaning supplies and soap and water. Ensure the supplies in sufficient quantities so that the workers do not incur any additional expense over occupational health and safety requirements;

Disinfected Environment

Creating a blame-free environment within which the workers report over incidents like exposure to bodily fluids or blood from the respiratory system or any case of violence along with undertaking measures for the immediate follow up inclusive of victims.
Provision of adequate security measures required for personal safety.
Advising healthcare workers over self-assessment, reporting of symptoms, and staying back home in case they are sick.
Consulting with the staff over occupational health and safety aspects of the work along with notifying labor inspectorate of the cases related to occupational disease.
Formulating appropriate hours of working with regular breaks.
It does not make a healthcare worker return to work. Where there is a serious threat to health or life unless remedial action carried out.
Provision of the right to move out from a work situation with a reasonable justification that a serious threat to health or life is imposed.
Provision access to counseling and mental health resources.
Provide the right to rehabilitation, compensation, and curative services for the healthcare providers that have been infected with COVID-19.
Enabling cooperation amongst health workers, their representatives, and management.

Healthcare Workers Should:

Follow the protocol for assessing and treating patients;
Following occupational health and safety guidelines, avoiding exposing other people to safety and health risks as well as being a part of the employer-provided occupational health and safety training;
Maintaining patient confidentiality;
Treating patients with compassion, dignity, and respect;
Follow established health reporting standards and procedures in case of confirmed or suspected cases;
Monitoring yourself the symptoms of illness and self-isolate to remain safe;
Using, putting on, taking off, and disposing of PPE properly;
Reinforcing and providing correct public health and IPC information is important. It is inclusive of people who have neither developed symptoms or have any risk;
Advising the management in case they are experiencing symptoms of mental health challenge or undue stress which requires different supportive interferences;
Immediately reporting to the supervisor about any situation which has been reasonably justified or serious threat health or life.

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Protective Measures Against Coronavirus | COVID-19

by Shamsul March 26, 2020

Protective Measures Against Coronavirus | COVID-19

Good Hygienic Conditions And Social Distancing Can Save The Day

Coronavirus disease is spreading all over the world leaving people worried about finding its cure. This disease has spread too far even WHO has announced a Global Public Health emergency from 30 Jan 2020.

Still, the outbreak of this virus is continued so more strict protective measures are required. This virus has spread almost globally and now governments and their law enforcement agencies are trying their best to fight with this life taking threat. As an individual, we should also take protective measures to stop and limit COVID- 19 disease.

How Can An Individual Get Infected with COVID-19?

This virus tends to contract people from all age groups, but it has been observed that people with the age of 60 years and higher are more of his target. After getting infected with Coronavirus people may experience flu or cold alike symptoms but in some cases, it was completely asymptomatic. So it’s a moral responsibility of everyone to contribute to eliminating and limiting the Coronavirus disease.

Keep Yourself Updated From Coronavirus Pandemic

COVID-19 can cause serious complications in pregnant women, HIV and asthma patients. Also, people having heart disease, diabetes and lung disease can be affected. As observed by the doctors that 80% of people infected by COVID–19 only showed mild symptoms and the adults who have a healthy and active lifestyle did their best to fight the coronavirus. But still, those healthy young adults can transmit this virus to the other people who don’t have a stronger immune system. Check updates at WHO (World Health Organization)

To avoid the asymptotic spread of the Coronavirus physical distancing is critically important. By maintaining this practice the virus exposure decreases to almost none. So social distancing acts both ways it saves you from getting infected or if un-luckily you are the career then it will save others.

How To Stay Safe From Coronavirus Exposure

COVID–19 has the same theory of Pandemics as other viral infections. When someone is infected and sneezes or coughs, this virus spreads through the respiratory vapors. If Someone sneezes or coughs on their hands and then touches some surfaces, Even those surfaces will also become a career for this virus.

Keep Your Hands Clean By Washing

This is the most preferred way for the prevention of this virus. While washing your hands it is recommended to rub your hands with soap and continue this practice in running water for at least 20 seconds. Hand sanitizers are also very practical for keeping your hands protected from viruses.

Staying At Home

This virus is highly contagious so the World Health Organisation and governments are insisting people stop outdoor activities and keep themselves at home. Practically some people can’t work efficiently from their home and sometimes they need to do grocery shopping, to minimize the exposure of the virus requires people to stay home to a possible extent.

Follow Guidelines By Public Health Departments

From March 2020 many protective measures adopted globally to eliminate and stop the spreading of Coronavirus. In this context schools, offices, shopping malls, and all social gatherings are shutdown.

It’s very necessary to follow the government and the guidelines from the health department morally.

Keep Your Immune System Active And Healthy

If your immune system is strong then the coronavirus will not affect you, the Immune system is the defense of the human body. If your immune system is active and healthy then Your body can fight these viral infections. By eating citrus fruit, dry nuts, and green leafy vegetables we can boost our immune system.

By drinking the penalty of warm water will make our immune system better and the warm effect of the water will act as a cleansing agent to the respiratory system.

Strengthen Your Immune System And Beat Coronavirus

Keep Calm

Mental health is as important as physical health. While Taking too much stress there is a chance that your immune system may get slower or less active, which is not recommended while fighting COVID-19. If you think you are not able to manage your stress levels then you may consult some psychotherapists.

Protective Measures Against COVID-19 Coronavirus

More Tips

According to the experts follow these steps to safeguard and help to stops this virus.

Use a tissue while coughing or sneezing and if that moment tissue is not available then it is better to use Crook of your elbow. Clean your hands immediately if you spit for mucus on your skin. Never touch your face if your hands are not clean or until you wash.
Maintain some distance with the people who are suffering from illness and especially from those people who are with some respiratory disorder.
Keep yourself home and don’t Go outdoor if it’s not necessary.
Maintain the habit of cleaning surfaces, mobile phones, keyboards, and door handles with antiseptic solutions.

Save Yourself | Save Humanity | Stop Spreading Coronavirus

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COVID-19 – How Dangerous It Can Be

by Shamsul March 26, 2020

COVID-19 – How Dangerous It Can Be

To calculate the intensity and risk factor of COVID-19 concludes on three things.

Transmission rate (the rate of people getting infected by a single person).
Case fatality rate (percentage of affected people resulted in death).
Asymptomatic transmission (Calculating the possibility of asymptomatic transmission).

Is COVID-19 Contagious

The transmissibility or how this virus spreads can be calculated from its reproductive number (Ro), Also this indicates by which rate people can get infected by a single infected person.

As per WHO estimation this virus Ro lies between 1.4 and 2.5. But other studies show their Ro calculation between 3.6 to 4.0 and 2.24 to 3.58.

It is believed that if a disease has a reproductive number(Ro) below 1 then it will disappear gradually. If
COVID-19 is compared, the common flu has Ro about 1.3 and for SARS Ro number is about 2.0.

The Fatality Rate of Coronavirus

According to the WHO press conference the estimated fatality rate was about 2% (20 Jan 2020). But the reliability of this calculation was suspected because the true number of infected people was not known at that time (So it was believed as an early presentation of the Fatality percentage). After some time research brought the result with 3%.

As per epidemiologists, the fatality rate can vary as a virus mutat. In comparison, the fatality rate of SARS was 10% and 34% for any MARS.

The Incubation Time of COVID-19

The symptoms of Coronavirus can be observed from 2 to 14 days. In some other researches, it declared from 2 to 10 days and also 10 to 14 days. In this period an infected person can transmit this disease to another person without showing any symptoms.

Observation WRT Age and Other Conditions

An estimation made by China National Health Commission that 80% of people who died because of this virus Belong to the age group of 60 years & above, 75% of these people had already some existing health conditions.

How 44-Year-old Male Died

A 44-year male patient died in the Philippines, according to the Philippine health department the patient admitted to the hospital on January 25 and he was experiencing cough fever and sore throat. This man belonged to Wuhan from China. After getting treatment from the hospital the patient was stable and the improvement in his health observed but the patient’s condition started deteriorating just before 24 hours of his demise.

First Reported Death by COVID-19 in China

According to China’s National Health Commission, 17 deaths reported on January 22, 2020. In these 17 patients, there were 13 males and 4of them were females. The average age of these patients was 75 years ranging from 48 to 89 years.

Global Emergency Declared by WHO

The World Health Organization has declared a Global Public Health emergency because of Coronavirus from January 30.

Overall Comparison

In every passing year, 290 thousand to 650 thousand people demise being victims of some complicated viral infections and this calculation tells that 795 to 1071 people die per day. SARS has Caused 8,096 people deaths from a worldwide count in 2003. Also, MERS has a total count of 858 deaths.

Death by COVID-19 as on 26^th March 2020 Reported

March 26, 2020, 15:54 GMT

COVID-19 CORONAVIRUS PANDEMIC

Coronavirus Cases:

494,880

Deaths:

22,290

Recovered:

119,785

ACTIVE CASES

352,805

Currently Infected Patients

335,036 (95%)

in Mild Condition

17,769 (5%)

Serious or Critical

CLOSED CASES

142,075

Cases which had an outcome:

119,785 (84%)

Recovered / Discharged

22,290 (16%)

Deaths

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Save Yourself | Save Humanity | Stop Spreading Coronavirus

by Shamsul March 25, 2020

Stop Spreading Coronavirus | Save Yourself | Save Humanity

World health organization (WHO) has issued some recommendations for people against coronavirus exposure and spreading/ transmission.

How the Coronavirus Spreads!

Research on Coronavirus is still in progress, but scientists assume that the COVID-19 virus spreads with coughing and sneezing droplets.

When a person who is infected coughs or sneezes this virus travels by droplets of mucus released in the air. Individuals sitting in the surrounding can get affected by direct inhaling or by landing those infected droplets on their skin. Also, this virus can be transferred by touching infected hands on the face. According to some hospitals, 6 feet radius is the area in which a person can get infected by the virus source.

This Coronavirus can also be transferred while traveling on a bus or sitting on a school desk if you came in contact with an infected surface. As still study on COVID-19 is ongoing so the life cycle of this is assumed from hours to months.

How to safeguard yourself and others from Coronavirus

Wash your hands in running water while applying the soap and make sure you rub your hands continuously for 20 seconds. Then clean your hand with a dry towel.
While sneezing and coughing cover your mouth with a tissue, then make sure that you dispose of that issue in the bin. If tissue is not available then use your elbow for coughing and sneezing but avoid using your hands. This will help to restrict the expansion of Coronavirus.
Face masks also safeguard you from infected liquid droplets by inhaling. But they fail to block smaller particles which can easily pass through from the material of the mask. Additionally, they do not cover eyes and there is some evidence that people have received this infection from their eyes.
Seek medical attention if you are having a cough, fever or difficulty while breathing. Also, you need to share your traveling history with the medical staff to stop spreading the Coronavirus.
If you need to visit livestock markets then try to avoid direct or unprotected contact with animals or with the surfaces which remain in contact with animals.
If you have visited the affected area then you may stay at home for at least 14 days and avoid contact with the people. In c case, you have developed a cough, runny nose, temperature or sore throat you should not leave your home until you receive any medical advice.

These actions certainly will be helpful to stop spreading the (COVID-19) Coronavirus.

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COVID-19

Purpose-Driven Brands Need to Change Their Marketing Approach after COVID-19

Purpose vs. Purpose-Driven Marketing Approach:

Company Lifetime Value:

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Brand Marketing Through the COVID-19 Crisis

Present with Transparency and Empathy:

Exploit Media in Agile Way:

Associate with Good:

Follow Trends and Build Scenarios:

Utilize New Working Ways:

How We Can Plan for the Next?

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5 Brand Marketing Lessons to Take from COVID-19

Building Trust with the Business Owners:

Influencer Campaigns and Hard-Hitting PR:

Curated Social Media:

Reputation is Key:

Online Education:

Need Help or Advice in Content Management or Marketing Strategy:

Do you want any help to write content, drive more traffic, boost conversions, and contact our team?

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Marketing Through COVID-19 || Marketing Strategies in Time of Coronavirus or Crisis

Reevaluate Marketing Plans in Light of Coronavirus:

Things are Slowed Down But Don’t Panic:

Evaluate your Recent Plans, Language, and Behavior:

Fine-tune Marketing Movements and Schedules:

Work with a Positive Mindset, Don’t be Insensible:

Maintain and Raise Consumer Base during Pandemic:

Content Marketing and Covid-19:

Carry out a Content Assessment:

Aggregate Resources for Consumers:

Paid Advertising and Coronavirus:

Social Media Marketing and Covid-19:

Be Creative and Social:

Engage in Conversation:

Give Promotions and Discounts:

Email Marketing and Coronavirus:

Keep Your Eyes on Goals:

Follow Trends:

Encourage Consumer Loyalty:

Develop and Sharpen Ecommerce Store:

Enhance Homepage SEO:

Improve Product Pages:

Speed-up the Page Load Duration:

Marketing Policies and Missed Chances at some point in COVID-19:

Rising Marketing Opportunities:

Consumers Prioritize Trusted Affiliations:

Online Sales and Digital Channels:

Social Media Marketing:

Missed Marketing Opportunities:

Marketers Turn Inward for Coronavirus Problem-Solving:

Consumer Acquisition:

New Joint Ventures:

Conclusion:

Need Help or Advice in Content Management:

Read More:

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12-Day COVID-19 | CORONAVIRUS Checklist

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How Many Days Ago Did Your Symptoms Appear?

Let’s have a glance at the general course of events of COVID-19 (CORONAVIRUS) indications.

Day 1 to 3:

Day 4 to 8:

Day 8 to 12:

After all those Days:

Health Safety in Coronavirus (COVID-19) Outbreak

Roles, Rights, and Responsibilities of Health Workers, Including Key Considerations for Occupational Health Safety

Background

Roles, Rights, and Responsibilities of Healthcare Workers

Disinfected Environment

Healthcare Workers Should:

Death by COVID-19 as on 26^th March 2020 Reported